Brandwave

Entrata vs Yardi:Which is more popular by branded search?

In August 2026, Yardi had more branded searches than Entrata among property management software worldwide. Yardi was estimated to have 74K branded searches compared to Entrata’s 33.1K, and held a 20.2% Share of Search versus Entrata’s 9.1%. These are worldwide searches for English-language branded terms.

Share of Search among property management software worldwide in August 2026Which is more popular in search, Entrata or Yardi?
Entrata9.1%33.1K searches
vs
Yardi20.2%74K searches

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Which is more popular in search, Entrata or Yardi?

Compare the systems landlords manage properties with. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Entrata and Yardi among property management software worldwide, by month

Share of Search by month for Yardi, Entrata. The figures are in the table below the chart.

View monthly share of search table
MonthAppFolioYardiBuildiumDoorLoopEntrata
Oct 202542.4%23.2%15.5%8.5%10.4%
Nov 202538.2%25.7%17.2%9.4%9.4%
Dec 202540.1%22.1%18.1%9.9%9.9%
Jan 202640.2%22%18%9.9%9.9%
Feb 202641.6%22.8%15.2%10.2%10.2%
Mar 202640.2%22%18%9.9%9.9%
Apr 202640.2%22%18%9.9%9.9%
May 202641.6%22.8%15.2%10.2%10.2%
Jun 202640.2%22%18%9.9%9.9%
Jul 202644.2%19.8%16.2%8.9%10.9%
Aug 202645.1%20.2%16.5%9.1%9.1%
Sep 2026—————

How has the Entrata and Yardi comparison changed over the last 12 months?

  • Yardi was ahead of Entrata in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Entrata’s estimated Share of Search among property management software worldwide moved from 10.4% to 9.1%, and its estimated monthly branded searches held steady at 33.1K.
  • Across the 11 months ending August 2026, Yardi’s estimated Share of Search among property management software worldwide moved from 23.2% to 20.2%, and its estimated monthly branded searches held steady at 74K.

How did search popularity change for property management software worldwide in August 2026?

  1. In August 2026, Entrata lost estimated Share of Search among property management software worldwide, from 10.9% to 9.1%.

How each brand is measured

Brandwave collects information about searches that people make online using Entrata’s and Yardi’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Entrata

1 branded search term

  • entrata

Yardi

1 branded search term

  • yardi

How the Brand Demand Index is measured

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