Pricing optimisation software:Which brands are most popular in search?
Pricefx and Vendavo share the highest estimated Share of Search among pricing optimisation software worldwide, at 35.7% in August 2026. These are worldwide searches for English-language branded terms.
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Share of SearchLeaderboard
Compare the pricing optimisation software operations teams choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Pricefx, Vendavo, Competera, Zilliant, PROS. The figures are in the table below the chart.
View monthly share of search table
| Month | Pricefx | Vendavo | Competera | Zilliant | PROS | Flintfox |
|---|---|---|---|---|---|---|
| Oct 2025 | 37% | 24.4% | 13.4% | 20.2% | 5% | 0.08% |
| Nov 2025 | 35.6% | 28.7% | 15.8% | 15.8% | 3.9% | 0.1% |
| Dec 2025 | 35.6% | 28.7% | 12.9% | 18.8% | 3.9% | 0.1% |
| Jan 2026 | 37.6% | 24.8% | 13.7% | 20.5% | 3.3% | 0.09% |
| Feb 2026 | 39% | 25.7% | 14.2% | 16.8% | 4.3% | 0.09% |
| Mar 2026 | 39% | 25.7% | 14.2% | 16.8% | 4.3% | 0.09% |
| Apr 2026 | 38.7% | 25.8% | 14% | 17.2% | 4.2% | 0.11% |
| May 2026 | 40.3% | 26.9% | 14.6% | 14.6% | 3.6% | 0.11% |
| Jun 2026 | 38.4% | 30.9% | 10.7% | 17.1% | 2.8% | 0.11% |
| Jul 2026 | 31.8% | 39.4% | 11% | 14.2% | 3.5% | 0.11% |
| Aug 2026 | 35.7% | 35.7% | 12.3% | 12.3% | 3.9% | 0.12% |
| Sep 2026 | — | — | — | — | — | — |
This month’s ranking, August 2026
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, moved from 2nd to 1st | 35.7% | 2.9K | 0% | +3.9 pointsmoved from 2nd to 1st | |
| 2, moved from 1st to 2nd | 35.7% | 2.9K | -19.4% | -3.8 pointsmoved from 1st to 2nd | |
| 3, moved from 4th to 3rd | 12.3% | 1K | 0% | +1.3 pointsmoved from 4th to 3rd | |
| 4, moved from 3rd to 4th | 12.3% | 1K | -23.1% | -1.9 pointsmoved from 3rd to 4th | |
| 5, held 5th | 3.9% | 320 | 0% | +0.4 points | |
| 6, held 6th | 0.12% | 10 | 0% | 0 points |
1.Pricefx
35.7%
Moved from 2nd to 1st. 2.9K estimated branded searches, 0% vs prior month. Share +3.9 points.
2.Vendavo
35.7%
Moved from 1st to 2nd. 2.9K estimated branded searches, -19.4% vs prior month. Share -3.8 points.
12.3%
Moved from 4th to 3rd. 1K estimated branded searches, 0% vs prior month. Share +1.3 points.
4.Zilliant
12.3%
Moved from 3rd to 4th. 1K estimated branded searches, -23.1% vs prior month. Share -1.9 points.
5.PROS
3.9%
Held 5th. 320 estimated branded searches, 0% vs prior month. Share +0.4 points.
6.Flintfox
0.12%
Held 6th. 10 estimated branded searches, 0% vs prior month. Share 0 points.
Compare search popularity between leading brands
- Pricefx vs Vendavo: compare search popularity
Pricefx vs Competera: compare search popularity- Pricefx vs Zilliant: compare search popularity
- Pricefx vs PROS: compare search popularity
- Vendavo vs Competera: compare search popularity
- Vendavo vs Zilliant: compare search popularity
- Vendavo vs PROS: compare search popularity
- Competera vs Zilliant: compare search popularity
- Competera vs PROS: compare search popularity
- Zilliant vs PROS: compare search popularity
- Compare any of these brands
Which brand is most popular in search among pricing optimisation software worldwide?
6 brands
Pricefx and Vendavo share the highest estimated Share of Search among pricing optimisation software worldwide, at 35.7% in August 2026.
| Brand | Share of Search | Peak | Low | Rank |
|---|---|---|---|---|
| Pricefx | 37% → 35.7% | 40.3%May 2026 | 31.8%Jul 2026 | 1st |
| Vendavo | 24.4% → 35.7% | 39.4%Jul 2026 | 24.4%Oct 2025 | 2nd |
| Competera | 13.4% → 12.3% | 15.8%Nov 2025 | 10.7%Jun 2026 | 4th → 3rd |
| Zilliant | 20.2% → 12.3% | 20.5%Jan 2026 | 12.3%Aug 2026 | 3rd → 4th |
| PROS | 5% → 3.9% | 5%Oct 2025 | 2.8%Jun 2026 | 5th |
| Flintfox | 0.08% → 0.12% | 0.12%Aug 2026 | 0.08%Oct 2025 | 6th |
Each finding as a sentence
- Across the 11 months ending August 2026, Pricefx’s estimated Share of Search among pricing optimisation software worldwide decreased from 37% to 35.7%.
- Across the 11 months ending August 2026, Vendavo’s estimated Share of Search among pricing optimisation software worldwide increased from 24.4% to 35.7%.
- Across the 11 months ending August 2026, Competera’s estimated Share of Search among pricing optimisation software worldwide decreased from 13.4% to 12.3%.
- Across the 11 months ending August 2026, Zilliant’s estimated Share of Search among pricing optimisation software worldwide decreased from 20.2% to 12.3%.
- Across the 11 months ending August 2026, PROS’s estimated Share of Search among pricing optimisation software worldwide decreased from 5% to 3.9%.
- Across the 11 months ending August 2026, Pricefx’s estimated Share of Search among pricing optimisation software worldwide peaked at 40.3% in May 2026 and was lowest at 31.8% in July 2026.
- Across the 11 months ending August 2026, Vendavo’s estimated Share of Search among pricing optimisation software worldwide peaked at 39.4% in July 2026 and was lowest at 24.4% in October 2025.
- Across the 11 months ending August 2026, Competera’s estimated Share of Search among pricing optimisation software worldwide peaked at 15.8% in November 2025 and was lowest at 10.7% in June 2026.
- Across the 11 months ending August 2026, Zilliant’s estimated Share of Search among pricing optimisation software worldwide peaked at 20.5% in January 2026 and was lowest at 12.3% in August 2026.
- Across the 11 months ending August 2026, PROS’s estimated Share of Search among pricing optimisation software worldwide peaked at 5% in October 2025 and was lowest at 2.8% in June 2026.
- Across the 11 months ending August 2026, Competera rose from 4th to 3rd among pricing optimisation software worldwide.
- Across the 11 months ending August 2026, Zilliant fell from 3rd to 4th among pricing optimisation software worldwide.
- Across the 11 months ending August 2026, Flintfox held steady: its estimated Share of Search among pricing optimisation software worldwide moved less than 0.5 percentage points.
How did search popularity change for pricing optimisation software worldwide in August 2026?
5 changes
In August 2026, Pricefx overtook Vendavo to take the highest estimated Share of Search among pricing optimisation software worldwide, at 35.7%.
In August 2026, Competera overtook Zilliant to rank 3rd among pricing optimisation software worldwide, at 12.3%.
In August 2026, Vendavo lost estimated Share of Search among pricing optimisation software worldwide, from 39.4% to 35.7%.
In August 2026, Zilliant lost estimated Share of Search among pricing optimisation software worldwide, from 14.2% to 12.3%.
Estimated monthly branded searches for PROS worldwide fell 45.8% over 11 measured months, from 590 to 320 in August 2026.
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