Brandwave

Competera vs Pricefx:Which is more popular by branded search?

In August 2026, Pricefx had more branded searches than Competera among pricing optimisation software worldwide. Pricefx was estimated to have 2.9K branded searches compared to Competera’s 1K, and held a 35.7% Share of Search versus Competera’s 12.3%. These are worldwide searches for English-language branded terms.

Share of Search among pricing optimisation software worldwide in August 2026Which is more popular in search, Competera or Pricefx?
Competera12.3%1K searches
vs
Pricefx35.7%2.9K searches

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Which is more popular in search, Competera or Pricefx?

Compare the pricing optimisation software operations teams choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Competera and Pricefx among pricing optimisation software worldwide, by month

Share of Search by month for Pricefx, Competera. The figures are in the table below the chart.

View monthly share of search table
MonthPricefxVendavoCompeteraZilliantPROSFlintfox
Oct 202537%24.4%13.4%20.2%5%0.08%
Nov 202535.6%28.7%15.8%15.8%3.9%0.1%
Dec 202535.6%28.7%12.9%18.8%3.9%0.1%
Jan 202637.6%24.8%13.7%20.5%3.3%0.09%
Feb 202639%25.7%14.2%16.8%4.3%0.09%
Mar 202639%25.7%14.2%16.8%4.3%0.09%
Apr 202638.7%25.8%14%17.2%4.2%0.11%
May 202640.3%26.9%14.6%14.6%3.6%0.11%
Jun 202638.4%30.9%10.7%17.1%2.8%0.11%
Jul 202631.8%39.4%11%14.2%3.5%0.11%
Aug 202635.7%35.7%12.3%12.3%3.9%0.12%
Sep 2026——————

How has the Competera and Pricefx comparison changed over the last 12 months?

How did search popularity change for pricing optimisation software worldwide in August 2026?

  1. In August 2026, Pricefx overtook Vendavo to take the highest estimated Share of Search among pricing optimisation software worldwide, at 35.7%.

  2. In August 2026, Competera overtook Zilliant to rank 3rd among pricing optimisation software worldwide, at 12.3%.

How each brand is measured

Brandwave collects information about searches that people make online using Competera’s and Pricefx’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Competera

1 branded search term

  • competera

Pricefx

1 branded search term

  • pricefx

How the Brand Demand Index is measured

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