Competera vs Vendavo:Which is more popular by branded search?
In August 2026, Vendavo had more branded searches than Competera among pricing optimisation software worldwide. Vendavo was estimated to have 2.9K branded searches compared to Competera’s 1K, and held a 35.7% Share of Search versus Competera’s 12.3%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Competera or Vendavo?
Compare the pricing optimisation software operations teams choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Vendavo, Competera. The figures are in the table below the chart.
View monthly share of search table
| Month | Pricefx | Vendavo | Competera | Zilliant | PROS | Flintfox |
|---|---|---|---|---|---|---|
| Oct 2025 | 37% | 24.4% | 13.4% | 20.2% | 5% | 0.08% |
| Nov 2025 | 35.6% | 28.7% | 15.8% | 15.8% | 3.9% | 0.1% |
| Dec 2025 | 35.6% | 28.7% | 12.9% | 18.8% | 3.9% | 0.1% |
| Jan 2026 | 37.6% | 24.8% | 13.7% | 20.5% | 3.3% | 0.09% |
| Feb 2026 | 39% | 25.7% | 14.2% | 16.8% | 4.3% | 0.09% |
| Mar 2026 | 39% | 25.7% | 14.2% | 16.8% | 4.3% | 0.09% |
| Apr 2026 | 38.7% | 25.8% | 14% | 17.2% | 4.2% | 0.11% |
| May 2026 | 40.3% | 26.9% | 14.6% | 14.6% | 3.6% | 0.11% |
| Jun 2026 | 38.4% | 30.9% | 10.7% | 17.1% | 2.8% | 0.11% |
| Jul 2026 | 31.8% | 39.4% | 11% | 14.2% | 3.5% | 0.11% |
| Aug 2026 | 35.7% | 35.7% | 12.3% | 12.3% | 3.9% | 0.12% |
| Sep 2026 | — | — | — | — | — | — |
How has the Competera and Vendavo comparison changed over the last 12 months?
3 findings
- Vendavo was ahead of Competera in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Competera’s estimated Share of Search among pricing optimisation software worldwide moved from 13.4% to 12.3%, and its estimated monthly branded searches moved from 1.6K to 1K.
- Across the 11 months ending August 2026, Vendavo’s estimated Share of Search among pricing optimisation software worldwide moved from 24.4% to 35.7%, and its estimated monthly branded searches held steady at 2.9K.
How did search popularity change for pricing optimisation software worldwide in August 2026?
3 changes
In August 2026, Pricefx overtook Vendavo to take the highest estimated Share of Search among pricing optimisation software worldwide, at 35.7%.
In August 2026, Competera overtook Zilliant to rank 3rd among pricing optimisation software worldwide, at 12.3%.
In August 2026, Vendavo lost estimated Share of Search among pricing optimisation software worldwide, from 39.4% to 35.7%.
How each brand is measured
Brandwave collects information about searches that people make online using Competera’s and Vendavo’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.