Brandwave

DeWalt vs Karcher:Which is more popular?

In September 2026, Karcher had more branded searches than DeWalt among pressure washer brands worldwide. Karcher had about 83,000 branded searches, while DeWalt had 41,200. Karcher made up 20.2% of all pressure washer brand searches we track, and DeWalt accounted for 10%. When we asked ChatGPT and Google AI Overviews about pressure washer brands, Karcher appeared in four of the five answers and DeWalt in two. Karcher was mentioned before DeWalt in every answer.

Among pressure washer brands worldwide in September 2026

Who do people search for more?

Karcher, about 2 searches for every 1 for DeWalt

Karcher 83K searchesDeWalt 41.2K searches

Who does AI mention more?

Karcher, mentioned in 4 of 5 answers, DeWalt in 2

Karcher in 4 of 5DeWalt in 2 of 5

Who does AI recommend more?

Karcher, named ahead of DeWalt in every answer

Karcher first in 4DeWalt never first

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Top pressure washer brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Karcher was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. DeWalt was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Karcher was listed before DeWalt in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Ryobi1st
  2. Karcher2nd
  3. Simpson3rd
  4. Greenworks4th
  5. Westinghouse5th
  6. DeWalt6th
  7. Sun Joe7th
  8. Honda Power Equipment–
  9. Milwaukee–
  10. Craftsman–
  11. +5 more

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Karcher4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Simpson4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Ryobi3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Westinghouse3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • DeWalt2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Greenworks2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Sun Joe1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Honda Power Equipment0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Milwaukee0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Craftsman0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

+5 more

See every answer about pressure washer brands

5 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is DeWalt or Karcher more popular in search?

This chart shows how often people search Google for DeWalt and Karcher by name. Each line represents a brand's share of searches for all 15 pressure washer brands we track, month by month, from English-language searches worldwide.

DeWalt and Karcher among pressure washer brands worldwide, by month

Share of searches by month for Karcher, DeWalt. The figures are in the table below the chart.

View monthly share of searches table
MonthRyobiKarcherDeWaltGreenworksHonda Power EquipmentMilwaukeeCraftsmanStihlBoschSimpsonSun JoeWestinghouseGerniKranzleNilfisk
Oct 202525.9%20.7%8.4%7.5%5.8%3.7%3.9%3.9%3.2%4.5%4.5%2%2%2%2.2%
Nov 202525.1%25%8.5%5.1%5.4%3.6%3.6%4.6%3.7%3.6%3.2%1.9%2.4%2.4%2.1%
Dec 202525.7%26.4%8.5%5%4.6%3.7%2.6%3.9%3.9%3%2.8%2%3%2.5%2.2%
Jan 202622.8%27.4%7.3%5.2%5.4%3.2%2.7%4.1%4.1%3.9%3.8%1.8%2.6%3.2%2.3%
Feb 202620%28.8%7.7%7%5.7%3.4%2.5%4.3%4.3%4.2%2.3%1.9%2.3%2.8%2.9%
Mar 202619.4%33.7%6.6%6.9%5.1%2.8%2.5%4.3%3.5%4.2%2.7%2.3%1.3%1.9%2.9%
Apr 202625.7%24.9%7.2%6.3%4.5%3%2.8%3.8%3.1%3.7%3%6.8%1.1%1.7%2.5%
May 202623.9%22.3%9.4%8.2%5.5%4%3.6%4%2.7%4%3.9%3.3%1.2%1.8%2.2%
Jun 202627.1%21%9%8.1%5.2%3.8%3.7%3.9%2.6%3.8%3.9%3.8%1.4%1.4%1.4%
Jul 202625.6%23.9%8.5%7.4%4.9%3.6%3.5%3.7%3%3.6%3.7%3.6%1.6%1.6%1.7%
Aug 202626.9%21.3%9.2%6.7%4.7%3.9%3.5%4%4%3.9%3.2%3.9%1.7%1.7%1.5%
Sep 202626%20.2%10%7.5%5%4.4%4%3.8%3.7%3.6%3%2.9%2.4%2%1.4%

Karcher and DeWalt sell other things too, so only their searches that name this product count here, like “karcher power washer”.

How has the DeWalt and Karcher comparison changed over the last 12 months?

3 findings
  • Karcher was ahead of DeWalt in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, DeWalt’s share of searches among pressure washer brands worldwide moved from 8.4% to 10%, and its estimated monthly branded searches moved from 33.7K to 41.2K.
  • Across the 12 months ending September 2026, Karcher’s share of searches among pressure washer brands worldwide moved from 20.7% to 20.2%, and its estimated monthly branded searches held steady at 83K.

How did search popularity change for pressure washer brands worldwide in September 2026?

2 changes
  1. In September 2026, DeWalt gained share of searches among pressure washer brands worldwide, from 9.2% to 10%.

  2. In September 2026, Karcher lost share of searches among pressure washer brands worldwide, from 21.3% to 20.2%.

How are branded searches counted?

5 search terms

Brandwave collects information about searches that people make online using DeWalt’s and Karcher’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

DeWalt

2 branded search terms

  • dewalt power washer
  • dewalt pressure washer

Karcher

3 branded search terms

  • karcher power washer
  • karcher pressure washer
  • karcher water blaster

How the Brand Demand Index is measured

Other head-to-heads among pressure washer brands

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