Brandwave

Cybex vs UPPAbaby:Which is searched more?

In September 2026, UPPAbaby had more branded searches than Cybex among pram and stroller brands worldwide. UPPAbaby was estimated to have 90.5K branded searches compared to Cybex’s 70, and held a 20.9% Share of Search versus Cybex’s 0.02%. These are worldwide searches for English-language branded terms.

Share of Search among pram and stroller brands worldwide in September 2026Which is more popular in search, Cybex or UPPAbaby?
Cybex0.02%70 searches
vs
UPPAbaby20.9%90.5K searches

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Which is more popular in search, Cybex or UPPAbaby?

Compare the pram and stroller brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Cybex and UPPAbaby among pram and stroller brands worldwide, by month

Share of Search by month for UPPAbaby, Cybex. The figures are in the table below the chart.

View monthly share of search table
MonthBugabooUPPAbabyJoolzMountain BuggyPhil & TedsCybex
Oct 202553.9%24.1%13.3%7.7%0.96%<0.01%
Nov 202549.7%27.3%15%7.1%0.89%<0.01%
Dec 202555.2%24.8%11.1%7.9%0.99%<0.01%
Jan 202653.1%23.7%13.1%9.2%0.95%<0.01%
Feb 202652.9%23.8%13%9.3%0.95%<0.01%
Mar 202653.7%24%13.2%8.2%0.96%<0.01%
Apr 202653.8%24%13.2%8.2%0.79%<0.01%
May 202654%24.2%13.3%7.7%0.79%<0.01%
Jun 202658%21.4%11.7%8.1%0.85%<0.01%
Jul 202657.7%21.2%11.6%8.7%0.84%0.01%
Aug 202654%24.2%13.3%7.7%0.79%0.02%
Sep 202656.9%20.9%14%7.2%1%0.02%

How has the Cybex and UPPAbaby comparison changed over the last 12 months?

  • UPPAbaby was ahead of Cybex in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Cybex’s estimated Share of Search among pram and stroller brands worldwide moved from <0.01% to 0.02%, and its estimated monthly branded searches moved from 40 to 70.
  • Across the 12 months ending September 2026, UPPAbaby’s estimated Share of Search among pram and stroller brands worldwide moved from 24.1% to 20.9%, and its estimated monthly branded searches moved from 110K to 90.5K.

How did search popularity change for pram and stroller brands worldwide in September 2026?

  1. In September 2026, UPPAbaby lost estimated Share of Search among pram and stroller brands worldwide, from 24.2% to 20.9%.

  2. Estimated monthly branded searches for Cybex worldwide rose 75% over 12 measured months, from 40 to 70 in September 2026.

Other head-to-heads among pram and stroller brands

How each brand is measured

Brandwave collects information about searches that people make online using Cybex’s and UPPAbaby’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Cybex

1 branded search term

  • cybex pram stroller

UPPAbaby

1 branded search term

  • uppababy

How the Brand Demand Index is measured

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Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.