Coleman vs Traeger:Which is searched more?
In September 2026, Coleman had more branded searches than Traeger among portable grill brands worldwide. Coleman was estimated to have 201K branded searches compared to Traeger’s 90.5K, and held a 15.1% Share of Search versus Traeger’s 6.8%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Coleman or Traeger?
Compare the portable grill brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Coleman, Traeger. The figures are in the table below the chart.
View monthly share of search table
| Month | Weber | Coleman | Cuisinart | Napoleon | Pit Boss | Traeger |
|---|---|---|---|---|---|---|
| Oct 2025 | 46.9% | 18.6% | 15.2% | 6.5% | 5.9% | 6.8% |
| Nov 2025 | 44.5% | 14.4% | 17.7% | 5.7% | 8% | 9.7% |
| Dec 2025 | 42.8% | 15.2% | 18.6% | 4.9% | 8.2% | 10.2% |
| Jan 2026 | 45% | 17.9% | 17.9% | 5.8% | 5.5% | 8% |
| Feb 2026 | 50% | 15.9% | 13.1% | 7.9% | 6% | 7.2% |
| Mar 2026 | 52% | 13.1% | 10.7% | 12.4% | 6% | 5.8% |
| Apr 2026 | 56.6% | 10.2% | 6.8% | 15.2% | 5.7% | 5.6% |
| May 2026 | 57.3% | 9% | 7.4% | 14.7% | 5.5% | 6.1% |
| Jun 2026 | 51.9% | 11.4% | 7.7% | 14.4% | 7% | 7.7% |
| Jul 2026 | 51.8% | 12.6% | 10.3% | 13.2% | 6.3% | 5.7% |
| Aug 2026 | 51.8% | 14.2% | 11.6% | 10.3% | 5.6% | 6.4% |
| Sep 2026 | 50.5% | 15.1% | 12.4% | 8.2% | 6.9% | 6.8% |
How has the Coleman and Traeger comparison changed over the last 12 months?
3 findings
- Coleman was ahead of Traeger in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Coleman’s estimated Share of Search among portable grill brands worldwide moved from 18.6% to 15.1%, and its estimated monthly branded searches moved from 246K to 201K.
- Across the 12 months ending September 2026, Traeger’s estimated Share of Search among portable grill brands worldwide held steady at 6.8%, and its estimated monthly branded searches held steady at 90.5K.
How did search popularity change for portable grill brands worldwide in September 2026?
2 changes
In September 2026, Pit Boss overtook Traeger to rank 5th among portable grill brands worldwide, with 6.9% estimated Share of Search.
In September 2026, Coleman gained estimated Share of Search among portable grill brands worldwide, from 14.2% to 15.1%.
Other head-to-heads among portable grill brands
How each brand is measured
Brandwave collects information about searches that people make online using Coleman’s and Traeger’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
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