Brandwave

Hayward vs Pentair:Which is more popular?

In September 2026, Pentair had more branded searches than Hayward among pool pump brands worldwide. Pentair had about 49,500 branded searches, while Hayward had 2,900. Pentair made up 35.4% of all pool pump brand searches we track, and Hayward accounted for 2.1%. When we asked ChatGPT and Google AI Overviews about pool pump brands, Hayward and Pentair each appeared in four of the five answers. Pentair was mentioned before Hayward in three out of four answers.

Among pool pump brands worldwide in September 2026

Who do people search for more?

Pentair, about 17 searches for every 1 for Hayward

Pentair 49.5K searchesHayward 2.9K searches

Who does AI mention more?

Both were mentioned in 4 of 5 answers.

Hayward in 4 of 5Pentair in 4 of 5

Who does AI recommend more?

Pentair, named ahead of Hayward in 3 of 4 answers

Pentair first in 3Hayward first in 1

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Top pool pump brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Hayward and Pentair were each mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Pentair was listed before Hayward in three out of four answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Pentair1st
  2. Hayward2nd
  3. Jandy3rd
  4. Waterco–
  5. Davey–
  6. Zodiac–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Pentair4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Hayward4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Jandy3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Waterco0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Davey0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Zodiac0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about pool pump brands

5 answers
  • Asked ChatGPT

    “Which pool pump brand should I buy?”

    1. 1Pentair
    2. 2Hayward
    3. 3Jandy
  • Asked ChatGPT

    “What are the best pool pump brands?”

    1. 1Pentair
    2. 2Hayward
    3. 3Jandy
  • Asked ChatGPT

    “What's the best pool pump brand for circulate pool water?”

    1. 1Pentair
    2. 2Hayward
    3. 3Jandy
  • Searched Google, AI Overview

    “swimming pool pump”

    1. 1Hayward
    2. 2Pentair
  • Searched Google, AI Overview

    “pool pump for above ground pool”

    Not named in any answer:

    Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

    Is Hayward or Pentair more popular in search?

    This chart shows how often people search Google for Hayward and Pentair by name. Each line represents a brand's share of searches for all six pool pump brands we track, month by month, from English-language searches worldwide.

    Hayward and Pentair among pool pump brands worldwide, by month

    Share of searches by month for Pentair, Hayward. The figures are in the table below the chart.

    View monthly share of searches table
    MonthWatercoPentairJandyDaveyHaywardZodiac
    Oct 202553.4%35.7%4.8%3.2%2.1%0.94%
    Nov 202554%36.1%3.9%3.2%1.8%0.95%
    Dec 202557.6%31.5%5.1%3.4%1.5%0.78%
    Jan 202653.1%35.5%4.7%3.9%2.1%0.72%
    Feb 202654.1%36.2%4%3.2%1.8%0.73%
    Mar 202653.7%35.9%4.8%2.1%2.6%0.77%
    Apr 202648.6%39.8%5.3%2.4%2.9%1.1%
    May 202647.8%39.1%5.2%2.3%4.3%1.2%
    Jun 202647.7%39%5.2%2.3%4.3%1.5%
    Jul 202648.2%39.4%5.3%2.3%3.5%1.2%
    Aug 202653.9%36%4.8%2.1%2.1%0.95%
    Sep 202652.9%35.4%5.8%3.1%2.1%0.71%

    How has the Hayward and Pentair comparison changed over the last 12 months?

    3 findings
    • Pentair was ahead of Hayward in every measured month of the 12 months ending September 2026.
    • Across the 12 months ending September 2026, Hayward’s share of searches among pool pump brands worldwide held steady at 2.1%, and its estimated monthly branded searches held steady at 2.9K.
    • Across the 12 months ending September 2026, Pentair’s share of searches among pool pump brands worldwide moved from 35.7% to 35.4%, and its estimated monthly branded searches held steady at 49.5K.

    How did search popularity change for pool pump brands worldwide in September 2026?

    2 changes
    1. In September 2026, Pentair lost share of searches among pool pump brands worldwide, from 36% to 35.4%.

    2. Hayward’s share of searches among pool pump brands worldwide has lost ground for 3 months in a row, from 4.3% to 2.1% in September 2026.

    How are branded searches counted?

    2 search terms

    Brandwave collects information about searches that people make online using Hayward’s and Pentair’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

    Hayward

    1 branded search term

    • hayward pool

    Pentair

    1 branded search term

    • pentair

    How the Brand Demand Index is measured

    Other head-to-heads among pool pump brands

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