Aruba vs Ubiquiti:Which is searched more?
In September 2026, Ubiquiti had more branded searches than Aruba among poe switch brands worldwide. Ubiquiti was estimated to have 450K branded searches compared to Aruba’s 18.1K, and held a 74.6% Share of Search versus Aruba’s 3%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Aruba or Ubiquiti?
Compare the poe switch brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Ubiquiti, Aruba. The figures are in the table below the chart.
View monthly share of search table
| Month | Ubiquiti | NETGEAR | Aruba |
|---|---|---|---|
| Oct 2025 | 74.6% | 22.4% | 3% |
| Nov 2025 | 75% | 22.5% | 2.5% |
| Dec 2025 | 75% | 22.5% | 2.5% |
| Jan 2026 | 74.6% | 22.4% | 3% |
| Feb 2026 | 74.6% | 22.4% | 3% |
| Mar 2026 | 75% | 22.5% | 2.5% |
| Apr 2026 | 74.6% | 22.4% | 3% |
| May 2026 | 74.6% | 22.4% | 3% |
| Jun 2026 | 75% | 22.5% | 2.5% |
| Jul 2026 | 75% | 22.5% | 2.5% |
| Aug 2026 | 75% | 22.5% | 2.5% |
| Sep 2026 | 74.6% | 22.4% | 3% |
How has the Aruba and Ubiquiti comparison changed over the last 12 months?
3 findings
- Ubiquiti was ahead of Aruba in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Aruba’s estimated Share of Search among poe switch brands worldwide held steady at 3%, and its estimated monthly branded searches moved from 22.2K to 18.1K.
- Across the 12 months ending September 2026, Ubiquiti’s estimated Share of Search among poe switch brands worldwide held steady at 74.6%, and its estimated monthly branded searches moved from 550K to 450K.
How did search popularity change for poe switch brands worldwide in September 2026?
2 changes
In September 2026, Aruba gained estimated Share of Search among poe switch brands worldwide, from 2.5% to 3%.
Estimated monthly branded searches for Ubiquiti worldwide fell 18.2% over 12 measured months, from 550K to 450K in September 2026.
Other head-to-heads among poe switch brands
How each brand is measured
Brandwave collects information about searches that people make online using Aruba’s and Ubiquiti’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
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