Brandwave

Poe switch brands:Which are searched most?

In September 2026, Ubiquiti was the most searched among poe switch brands worldwide, with an estimated 450K branded searches and 63.1% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Ubiquiti63.1%
  2. NETGEAR34.4%
  3. Aruba2.5%

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Share of SearchLeaderboard

Compare the poe switch brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among poe switch brands worldwide, by month

Share of Search by month for Ubiquiti, NETGEAR, Aruba. The figures are in the table below the chart.

View monthly share of search table
MonthUbiquitiNETGEARAruba
Oct 202563.7%33.7%2.6%
Nov 202564%33.9%2.1%
Dec 202563.5%34.4%2.1%
Jan 202663.5%34%2.6%
Feb 202662.7%34.8%2.5%
Mar 202664.3%33.6%2.1%
Apr 202661.5%36.1%2.5%
May 202660.6%37%2.4%
Jun 202663.4%34.5%2.1%
Jul 202663.3%34.6%2.1%
Aug 202663.4%34.5%2.1%
Sep 202663.1%34.4%2.5%

This month’s ranking, September 2026

  1. 1.Ubiquiti

    63.1%

    Held 1st. 450K estimated branded searches, 0% vs prior month. Share -0.3 points.

  2. 2.NETGEAR

    34.4%

    Held 2nd. 245K estimated branded searches, 0% vs prior month. Share -0.2 points.

  3. 3.Aruba

    2.5%

    Held 3rd. 18.1K estimated branded searches, +22.3% vs prior month. Share +0.5 points.

Compare search popularity between leading brands

Which brand is most popular in search among poe switch brands worldwide?

In September 2026, Ubiquiti was the most searched among poe switch brands worldwide, with an estimated 450K branded searches and 63.1% estimated Share of Search within this set. NETGEAR is in 2nd place, 28.7 percentage points behind at 34.4% Share of Search.

Global poe switch brands, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Ubiquiti63.7% → 63.1%64.3%Mar 202660.6%May 20261st
NETGEAR33.7% → 34.4%37%May 202633.6%Mar 20262nd
Aruba2.6% → 2.5%2.6%Oct 20252.1%Jul 20263rd

Each finding as a sentence

  • Across the 12 months ending September 2026, Ubiquiti’s estimated Share of Search among poe switch brands worldwide decreased from 63.7% to 63.1%.
  • Across the 12 months ending September 2026, NETGEAR’s estimated Share of Search among poe switch brands worldwide increased from 33.7% to 34.4%.
  • Across the 12 months ending September 2026, Ubiquiti’s estimated Share of Search among poe switch brands worldwide peaked at 64.3% in March 2026 and was lowest at 60.6% in May 2026.
  • Across the 12 months ending September 2026, NETGEAR’s estimated Share of Search among poe switch brands worldwide peaked at 37% in May 2026 and was lowest at 33.6% in March 2026.
  • Across the 12 months ending September 2026, Aruba held steady: its estimated Share of Search among poe switch brands worldwide moved less than 0.5 percentage points.

How did search popularity change for poe switch brands worldwide in September 2026?

  1. Estimated monthly branded searches for Aruba worldwide fell 18.5% over 12 measured months, from 22.2K to 18.1K in September 2026.

  2. Estimated monthly branded searches for Ubiquiti worldwide fell 18.2% over 12 measured months, from 550K to 450K in September 2026.

  3. Estimated monthly branded searches for NETGEAR worldwide fell 15.8% over 12 measured months, from 291K to 245K in September 2026.

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