Brandwave

Algolia vs Bloomreach:Which is more popular?

In September 2026, Algolia had more branded searches than Bloomreach among personalisation platforms worldwide. Algolia had about 40,500 branded searches, while Bloomreach had 18,100. Algolia made up 11.7% of all personalisation platform searches we track, and Bloomreach accounted for 5.2%. When we asked ChatGPT and Google AI Overviews about personalisation platforms, Bloomreach appeared in all five answers and Algolia in none.

Among personalisation platforms worldwide in September 2026

Who do people search for more?

Algolia, about 2 searches for every 1 for Bloomreach

Algolia 40.5K searchesBloomreach 18.1K searches

Who does AI mention more?

Bloomreach, mentioned in every answer we collected

Bloomreach in 5 of 5Algolia in 0 of 5

Who does AI recommend more?

Bloomreach, the only one of the two named

Bloomreach first in 4Algolia never named

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Top personalisation platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Bloomreach appeared in all five answers. Algolia did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Optimizely1st
  2. Bloomreach2nd
  3. Dynamic Yield3rd
  4. Adobe Target4th
  5. Insider5th
  6. Salesforce Personalization6th
  7. Algolia–
  8. Sitecore–
  9. Coveo–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Bloomreach5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Optimizely4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Dynamic Yield3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Salesforce Personalization3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Insider3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Adobe Target2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Algolia0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Sitecore0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Coveo0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about personalisation platforms

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Algolia or Bloomreach more popular in search?

This chart shows how often people search Google for Algolia and Bloomreach by name. Each line represents a brand's share of searches for all nine personalisation platforms we track, month by month, from English-language searches worldwide.

Algolia and Bloomreach among personalisation platforms worldwide, by month

Share of searches by month for Algolia, Bloomreach. The figures are in the table below the chart.

View monthly share of searches table
MonthOptimizelyAlgoliaBloomreachSitecoreCoveoDynamic YieldAdobe TargetSalesforce PersonalizationInsider
Oct 202566.5%13.4%4.9%7.3%4%1.8%1.8%0.24%0.11%
Nov 202568.9%13.9%4.1%6.2%3.4%1.9%1.2%0.25%0.11%
Dec 202572.8%12%3.6%5.4%3.6%1.3%1.1%0.17%0.12%
Jan 202672.2%11.9%4.3%5.3%3.6%1.3%1.1%0.21%0.09%
Feb 202670.1%11.5%5.2%6.3%3.5%1.5%1.5%0.25%0.09%
Mar 202667.3%13.5%5%6.1%4.1%2.2%1.5%0.24%0.11%
Apr 202668.6%13.8%5%6.2%3.4%1.5%1.2%0.2%0.09%
May 202672%11.9%4.3%5.3%3.6%1.6%1.1%0.21%0.06%
Jun 202671.2%11.7%4.3%6.4%3.5%1.6%1%0.21%0.08%
Jul 202671.7%11.8%4.3%5.3%4.3%1.3%1%0.21%0.06%
Aug 202672.7%12%4.4%5.4%2.9%1.3%1.1%0.21%0.05%
Sep 202671%11.7%5.2%5.2%4.3%1.3%1%0.21%0.05%

How has the Algolia and Bloomreach comparison changed over the last 12 months?

3 findings

How did search popularity change for personalisation platforms worldwide in September 2026?

2 changes
  1. In September 2026, Bloomreach overtook Sitecore to rank 3rd among personalisation platforms worldwide, with 5.2% of the searches.

  2. Estimated monthly branded searches for Algolia worldwide fell 18.2% over 12 measured months, from 49.5K to 40.5K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Algolia’s and Bloomreach’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Algolia

1 branded search term

  • algolia

Bloomreach

1 branded search term

  • bloomreach

How the Brand Demand Index is measured

Other head-to-heads among personalisation platforms

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