Brandwave

Cuisinart vs Joseph Joseph:Which is searched more?

In September 2026, Cuisinart had more branded searches than Joseph Joseph among mixing bowls brands worldwide. Cuisinart was estimated to have 198K branded searches compared to Joseph Joseph’s 110K, and held a 37.5% Share of Search versus Joseph Joseph’s 20.8%. These are worldwide searches for English-language branded terms.

Share of Search among mixing bowls brands worldwide in September 2026Which is more popular in search, Cuisinart or Joseph Joseph?
Cuisinart37.5%198K searches
vs
Joseph Joseph20.8%110K searches

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Which is more popular in search, Cuisinart or Joseph Joseph?

Compare the mixing bowls brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Cuisinart and Joseph Joseph among mixing bowls brands worldwide, by month

Share of Search by month for Cuisinart, Joseph Joseph. The figures are in the table below the chart.

View monthly share of search table
MonthCuisinartOxoAll-CladJoseph Joseph
Oct 202537.3%20.9%20.9%20.9%
Nov 202541.6%16.7%24.9%16.7%
Dec 202542.9%14.1%25.7%17.2%
Jan 202642%16.9%20.6%20.6%
Feb 202636.1%18.5%22.7%22.7%
Mar 202643.6%17.5%17.5%21.4%
Apr 202635.8%19.9%19.9%24.4%
May 202641.5%19.5%19.5%19.5%
Jun 202629.8%16.6%37%16.6%
Jul 202641.5%19.5%19.5%19.5%
Aug 202640.5%18.5%18.4%22.6%
Sep 202637.5%20.9%20.8%20.8%

How has the Cuisinart and Joseph Joseph comparison changed over the last 12 months?

  • Cuisinart was ahead of Joseph Joseph in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Cuisinart’s estimated Share of Search among mixing bowls brands worldwide moved from 37.3% to 37.5%, and its estimated monthly branded searches moved from 242K to 198K.
  • Across the 12 months ending September 2026, Joseph Joseph’s estimated Share of Search among mixing bowls brands worldwide moved from 20.9% to 20.8%, and its estimated monthly branded searches moved from 135K to 110K.

How did search popularity change for mixing bowls brands worldwide in September 2026?

  1. In September 2026, Oxo overtook Joseph Joseph to rank 2nd among mixing bowls brands worldwide, with 20.9% estimated Share of Search.

  2. In September 2026, All-Clad overtook Joseph Joseph to rank 3rd among mixing bowls brands worldwide, with 20.8% estimated Share of Search.

  3. In September 2026, Cuisinart lost estimated Share of Search among mixing bowls brands worldwide, from 40.5% to 37.5%.

  4. In September 2026, Joseph Joseph lost estimated Share of Search among mixing bowls brands worldwide, from 22.6% to 20.8%.

Other head-to-heads among mixing bowls brands

How each brand is measured

Brandwave collects information about searches that people make online using Cuisinart’s and Joseph Joseph’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Cuisinart

2 branded search terms

  • cuisinart
  • cuisinart food processor

Joseph Joseph

1 branded search term

  • joseph joseph

How the Brand Demand Index is measured

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