Coop Sleep Goods vs Saatva:Which is more popular?
In September 2026, Coop Sleep Goods had more branded searches than Saatva among mattress protector brands worldwide. Coop Sleep Goods had about 5,400 branded searches, while Saatva had 1,000. Coop Sleep Goods made up 1.6% of all mattress protector brand searches we track, and Saatva accounted for 0.29%. When we asked ChatGPT and Google AI Overviews about mattress protector brands, Coop Sleep Goods appeared in three of the five answers and Saatva in two. Saatva was mentioned before Coop Sleep Goods in every answer.
Who do people search for more?
Coop Sleep Goods, about 5 searches for every 1 for Saatva
Who does AI mention more?
Coop Sleep Goods, mentioned in 3 of 5 answers, Saatva in 2
Who does AI recommend more?
Saatva, named ahead of Coop Sleep Goods in every answer
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Top mattress protector brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Coop Sleep Goods was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Saatva was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Saatva was listed before Coop Sleep Goods in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Coop Sleep Goods3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Naturepedic2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers- Saatva2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Tempur-Pedic0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Simba0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Sealy0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about mattress protector brands
5 answers
Asked ChatGPT
“Which mattress protector brand should I buy?”
Asked ChatGPT
“What are the best mattress protector brands?”
Asked ChatGPT
“What's the best mattress protector brand for a king bed?”
Searched Google, AI Overview
“best mattress protector”
Searched Google, AI Overview
“waterproof mattress protector”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is Coop Sleep Goods or Saatva more popular in search?
This chart shows how often people search Google for Coop Sleep Goods and Saatva by name. Each line represents a brand's share of searches for all six mattress protector brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Coop Sleep Goods, Saatva. The figures are in the table below the chart.
View monthly share of searches table
| Month | Tempur-Pedic | Simba | Sealy | Naturepedic | Coop Sleep Goods | Saatva |
|---|---|---|---|---|---|---|
| Oct 2025 | 56.8% | 23.6% | 14.2% | 3.5% | 1.3% | 0.69% |
| Nov 2025 | 54.1% | 26.8% | 13.5% | 4.1% | 1.2% | 0.29% |
| Dec 2025 | 59.8% | 18.7% | 13.8% | 4.1% | 2.8% | 0.81% |
| Jan 2026 | 52.5% | 25.7% | 15.5% | 3.8% | 1.7% | 0.92% |
| Feb 2026 | 58.9% | 19.9% | 14.7% | 4.4% | 1.6% | 0.48% |
| Mar 2026 | 52.4% | 25.1% | 15.4% | 4.6% | 1.7% | 0.75% |
| Apr 2026 | 54.3% | 21.7% | 16% | 5.8% | 1.7% | 0.42% |
| May 2026 | 58.7% | 19.5% | 14.7% | 5.4% | 1.3% | 0.39% |
| Jun 2026 | 57.3% | 18.7% | 16.9% | 5% | 1.5% | 0.65% |
| Jul 2026 | 58.7% | 19.2% | 14.7% | 5.4% | 1.6% | 0.39% |
| Aug 2026 | 57.2% | 22.1% | 13.8% | 5% | 1.5% | 0.36% |
| Sep 2026 | 59.5% | 19.1% | 14.3% | 5.2% | 1.6% | 0.29% |
How has the Coop Sleep Goods and Saatva comparison changed over the last 12 months?
3 findings
- Coop Sleep Goods was ahead of Saatva in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Coop Sleep Goods’ share of searches among mattress protector brands worldwide moved from 1.3% to 1.6%, and its estimated monthly branded searches moved from 4.4K to 5.4K.
- Across the 12 months ending September 2026, Saatva’s share of searches among mattress protector brands worldwide moved from 0.69% to 0.29%, and its estimated monthly branded searches moved from 2.4K to 1K.
How did search popularity change for mattress protector brands worldwide in September 2026?
2 changes
Estimated monthly branded searches for Coop Sleep Goods worldwide rose 22.7% over 12 measured months, from 4.4K to 5.4K in September 2026.
Estimated monthly branded searches for Saatva worldwide fell 58.3% over 12 measured months, from 2.4K to 1K in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Coop Sleep Goods’ and Saatva’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Coop Sleep Goods
1 branded search term
- coop sleep goods
Saatva
1 branded search term
- saatva mattress protector
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