Brandwave

Honda Power Equipment vs Toro:Which is more popular?

In September 2026, Honda Power Equipment had more branded searches than Toro among lawn mower brands worldwide. Honda Power Equipment had about 115,000 branded searches, while Toro had 92,100. Honda Power Equipment made up 3.6% of all lawn mower brand searches we track, and Toro accounted for 2.9%. When we asked ChatGPT and Google AI Overviews about lawn mower brands, Toro appeared in three of the five answers and Honda Power Equipment in two. Honda Power Equipment was mentioned before Toro in two out of three answers that named either.

Among lawn mower brands worldwide in September 2026

Who do people search for more?

Honda Power Equipment, about 25% more searches than Toro

Honda Power Equipment 115K searchesToro 92.1K searches

Who does AI mention more?

Toro, mentioned in 3 of 5 answers, Honda Power Equipment in 2

Toro in 3 of 5Honda Power Equipment in 2 of 5

Who does AI recommend more?

Honda Power Equipment, named ahead of Toro in 2 of 3 answers

Honda Power Equipment first in 2Toro first in 1

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Top lawn mower brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Toro was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Honda Power Equipment was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Honda Power Equipment was listed before Toro in two out of three answers that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Greenworks1st
  2. Toro2nd
  3. Honda Power Equipment3rd
  4. Ryobi4th
  5. Husqvarna5th
  6. Stihl–
  7. Masport–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Greenworks5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Toro3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Ryobi2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Honda Power Equipment2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Husqvarna1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Stihl0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Masport0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about lawn mower brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Honda Power Equipment or Toro more popular in search?

This chart shows how often people search Google for Honda Power Equipment and Toro by name. Each line represents a brand's share of searches for all eight lawn mower brands we track, month by month, from English-language searches worldwide.

Honda Power Equipment and Toro among lawn mower brands worldwide, by month

Share of searches by month for Honda Power Equipment, Toro. The figures are in the table below the chart.

View monthly share of searches table
MonthStihlHusqvarnaRyobiHonda Power EquipmentToroGreenworksMasport
Oct 202532.8%36.5%23.3%3.2%1.8%2.2%0.2%
Nov 202533.3%29.3%30.6%3.2%1.3%2.2%0.19%
Dec 202535.9%27.5%28.7%4.2%1%2.5%0.22%
Jan 202633.8%32%24.9%5.5%1.2%2.4%0.21%
Feb 202634.8%34.1%22.1%5.3%1.5%2.1%0.18%
Mar 202632.6%31.8%25.2%4.4%3.4%2.4%0.17%
Apr 202629.6%34.3%24.7%4.2%4.5%2.5%0.15%
May 202628.4%34.3%25.4%4.1%4.5%3.1%0.12%
Jun 202631%30.5%27.9%3.7%3.4%3.4%0.13%
Jul 202630.9%30.2%27.7%3.7%4%3.3%0.16%
Aug 202631.7%30%27%3.8%4%3.3%0.16%
Sep 202633.3%31.3%25.8%3.6%2.9%2.8%0.21%

How has the Honda Power Equipment and Toro comparison changed over the last 12 months?

3 findings
  • The lead changed hands 4 times in the 12 months ending September 2026: Toro took it in April 2026, Honda Power Equipment took it in June 2026, Toro took it in July 2026, Honda Power Equipment took it in September 2026.
  • Across the 12 months ending September 2026, Honda Power Equipment’s share of searches among lawn mower brands worldwide moved from 3.2% to 3.6%, and its estimated monthly branded searches moved from 106K to 115K.
  • Across the 12 months ending September 2026, Toro’s share of searches among lawn mower brands worldwide moved from 1.8% to 2.9%, and its estimated monthly branded searches moved from 61.6K to 92.1K.

How did search popularity change for lawn mower brands worldwide in September 2026?

2 changes

  1. In September 2026, Toro lost share of searches among lawn mower brands worldwide, from 4% to 2.9%.

  2. In September 2026, Honda Power Equipment rose from 5th to 4th among lawn mower brands worldwide.

How are branded searches counted?

9 search terms

Brandwave collects information about searches that people make online using Honda Power Equipment’s and Toro’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Honda Power Equipment

6 branded search terms

  • honda lawn mower
  • honda mower
  • honda power equipment
  • honda pressure washer
  • honda push mower
  • honda snow blower

Toro

3 branded search terms

  • toro lawn mower
  • toro mower
  • toro push mower

How the Brand Demand Index is measured

Other head-to-heads among lawn mower brands

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