Kawasaki Jet Ski vs Sea-Doo:Which is searched more?
In September 2026, Sea-Doo had more branded searches than Kawasaki Jet Ski among jet ski brands worldwide. Sea-Doo was estimated to have 165K branded searches compared to Kawasaki Jet Ski’s 22.2K, and held a 73.6% Share of Search versus Kawasaki Jet Ski’s 9.9%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Kawasaki Jet Ski or Sea-Doo?
Compare the jet ski and personal watercraft brands people ride. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Sea-Doo, Kawasaki Jet Ski. The figures are in the table below the chart.
View monthly share of search table
| Month | Sea-Doo | Yamaha WaveRunner | Kawasaki Jet Ski |
|---|---|---|---|
| Oct 2025 | 68.1% | 18.3% | 13.7% |
| Nov 2025 | 63.7% | 17.1% | 19.2% |
| Dec 2025 | 68.3% | 15% | 16.7% |
| Jan 2026 | 68% | 15.3% | 16.7% |
| Feb 2026 | 65.8% | 18% | 16.1% |
| Mar 2026 | 70.2% | 15.7% | 14.1% |
| Apr 2026 | 77% | 16.1% | 6.9% |
| May 2026 | 75.9% | 15.8% | 8.4% |
| Jun 2026 | 75.3% | 17.9% | 6.8% |
| Jul 2026 | 74.2% | 17.7% | 8.2% |
| Aug 2026 | 69.4% | 13.5% | 17.1% |
| Sep 2026 | 73.6% | 16.5% | 9.9% |
How has the Kawasaki Jet Ski and Sea-Doo comparison changed over the last 12 months?
3 findings
- Sea-Doo was ahead of Kawasaki Jet Ski in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Kawasaki Jet Ski’s estimated Share of Search among jet ski brands worldwide moved from 13.7% to 9.9%, and its estimated monthly branded searches moved from 27.1K to 22.2K.
- Across the 12 months ending September 2026, Sea-Doo’s estimated Share of Search among jet ski brands worldwide moved from 68.1% to 73.6%, and its estimated monthly branded searches moved from 135K to 165K.
How did search popularity change for jet ski brands worldwide in September 2026?
3 changes
In September 2026, Yamaha WaveRunner overtook Kawasaki Jet Ski to rank 2nd among jet ski brands worldwide, with 16.5% estimated Share of Search.
In September 2026, Sea-Doo gained estimated Share of Search among jet ski brands worldwide, from 69.4% to 73.6%.
In September 2026, Kawasaki Jet Ski lost estimated Share of Search among jet ski brands worldwide, from 17.1% to 9.9%.
Other head-to-heads among jet ski brands
How each brand is measured
Brandwave collects information about searches that people make online using Kawasaki Jet Ski’s and Sea-Doo’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Kawasaki Jet Ski
1 branded search term
- kawasaki jet ski
Sea-Doo
1 branded search term
- sea doo
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