Samsung vs Whirlpool:Which is more popular?
In September 2026, Samsung had more branded searches than Whirlpool among induction range brands worldwide. Samsung had about 5,400 branded searches, while Whirlpool had 3,400. Samsung made up 9.4% of all induction range brand searches we track, and Whirlpool accounted for 5.9%. When we asked ChatGPT and Google AI Overviews about induction range brands, Samsung appeared in two of the five answers and Whirlpool in none.
Who do people search for more?
Samsung, about 59% more searches than Whirlpool
Who does AI mention more?
Samsung, mentioned in 2 of 5 answers, Whirlpool in 0
Who does AI recommend more?
Samsung, the only one of the two named
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Top induction range brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Samsung was mentioned in two out of five: not in any of the three ChatGPT answers, but in both Google AI Overviews. Whirlpool did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
GE Profile1st
LG2nd
Frigidaire3rd
Bosch4th
Samsung5th
Miele6th
Whirlpool–
KitchenAid–
Fisher & Paykel–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
LG5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Frigidaire5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
GE Profile5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Bosch4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Samsung2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Miele1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Whirlpool0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
KitchenAid0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Fisher & Paykel0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about induction range brands
5 answers
Asked ChatGPT
“Which induction range brand should I buy?”
Asked ChatGPT
“What are the best induction range brands?”
Asked ChatGPT
“What's the best induction range brand for a family kitchen?”
Searched Google, AI Overview
“best induction range”
Searched Google, AI Overview
“induction range reviews”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is Samsung or Whirlpool more popular in search?
This chart shows how often people search Google for Samsung and Whirlpool by name. Each line represents a brand's share of searches for all nine induction range brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Samsung, Whirlpool. The figures are in the table below the chart.
View monthly share of searches table
| Month | Bosch | Miele | LG | Samsung | Whirlpool | Frigidaire | GE Profile | KitchenAid | Fisher & Paykel |
|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 34.5% | 18.1% | 15.6% | 11.9% | 5% | 2.3% | 6.5% | 4.3% | 1.9% |
| Nov 2025 | 30.8% | 15.3% | 19.7% | 12.3% | 5.6% | 3% | 6.7% | 4.5% | 2% |
| Dec 2025 | 31.7% | 18.6% | 20.7% | 10.4% | 4.4% | 2.4% | 6.9% | 3.1% | 1.7% |
| Jan 2026 | 31.9% | 15.9% | 20.8% | 10.5% | 5.4% | 3.1% | 7% | 3.7% | 1.7% |
| Feb 2026 | 34% | 14.7% | 20.2% | 8.4% | 4.2% | 3.7% | 10.4% | 3.1% | 1.3% |
| Mar 2026 | 69.3% | 3.1% | 16.9% | 5% | 2% | 0.65% | 2.2% | 0.54% | 0.29% |
| Apr 2026 | 46.5% | 11.8% | 16.4% | 7% | 6.6% | 3.1% | 5.7% | 2.1% | 0.86% |
| May 2026 | 52.2% | 11.3% | 10.1% | 9.4% | 3.8% | 4.2% | 5.1% | 2.8% | 1.2% |
| Jun 2026 | 39.9% | 17.3% | 10.8% | 9.9% | 5.1% | 5.3% | 6.6% | 3.5% | 1.6% |
| Jul 2026 | 46.3% | 14.3% | 10.6% | 7.9% | 5% | 5.3% | 6.5% | 2.8% | 1.3% |
| Aug 2026 | 39% | 14.7% | 10.5% | 9.7% | 5% | 9.7% | 6.5% | 3.5% | 1.5% |
| Sep 2026 | 39.3% | 16.9% | 12.6% | 9.4% | 5.9% | 5.1% | 5.1% | 4.2% | 1.5% |
Whirlpool sells other things too, so only its searches that name this product count here, like “whirlpool induction range”.
How has the Samsung and Whirlpool comparison changed over the last 12 months?
3 findings
- Samsung was ahead of Whirlpool in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Samsung’s share of searches among induction range brands worldwide moved from 11.9% to 9.4%, and its estimated monthly branded searches moved from 8.1K to 5.4K.
- Across the 12 months ending September 2026, Whirlpool’s share of searches among induction range brands worldwide moved from 5% to 5.9%, and its estimated monthly branded searches held steady at 3.4K.
How did search popularity change for induction range brands worldwide in September 2026?
2 changes

In September 2026, Whirlpool overtook Frigidaire and GE Profile to rank 5th among induction range brands worldwide, with 5.9% of the searches.

In September 2026, Samsung rose from 5th to 4th among induction range brands worldwide.
How are branded searches counted?
4 search terms
Brandwave collects information about searches that people make online using Samsung’s and Whirlpool’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among induction range brands

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