Brandwave

Fisher & Paykel vs LG:Which is searched more?

In September 2026, LG had more branded searches than Fisher & Paykel among home appliance brands worldwide. LG was estimated to have 427K branded searches compared to Fisher & Paykel’s 27.1K, and held an 8.9% Share of Search versus Fisher & Paykel’s 0.57%. These are worldwide searches for English-language branded terms.

Share of Search among home appliance brands worldwide in September 2026Which is more popular in search, Fisher & Paykel or LG?
Fisher & Paykel0.57%27.1K searches
vs
LG8.9%427K searches

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Which is more popular in search, Fisher & Paykel or LG?

Compare the brands people buy fridges, washing machines, dishwashers and ovens from. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Fisher & Paykel and LG among home appliance brands worldwide, by month

Share of Search by month for LG, Fisher & Paykel. The figures are in the table below the chart.

View monthly share of search table
MonthElectroluxSmegHaierBekoLGSamsungBoschMieleWestinghouseFisher & Paykel
Oct 202528.4%22.4%11.1%10.4%9.9%8.6%3.9%2.1%2.6%0.63%
Nov 202536.6%22.6%9.2%9%7.3%7%2.8%2.8%2.2%0.54%
Dec 202527.8%25.4%12.3%10.2%8.2%7.4%3.1%3.1%2%0.5%
Jan 202627.8%25.8%10.8%10.2%9.7%7.4%3.1%2.6%2%0.61%
Feb 202626.9%24.6%10.5%9.9%11.3%8.3%3.1%2.5%2.4%0.6%
Mar 202629.6%22%11.1%8.9%12.1%7.4%3.3%2.7%2.2%0.65%
Apr 202631.4%20.2%13.8%9.4%9%7.4%3.5%2.4%2.3%0.57%
May 202631.4%20.2%13.8%9.4%9%7.4%3.5%2.4%2.3%0.57%
Jun 202631.5%17.8%13.9%11.6%9.1%7.4%3.5%2.4%2.3%0.57%
Jul 202626.8%21.8%12.3%12.1%9.5%8.3%3.7%2.5%2.4%0.6%
Aug 202630.8%21.2%9.8%9.2%10.5%8.6%4.2%2.8%2.3%0.56%
Sep 202631.4%24.2%10%9.4%8.9%7.3%3.5%2.4%2.3%0.57%

How has the Fisher & Paykel and LG comparison changed over the last 12 months?

  • LG was ahead of Fisher & Paykel in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Fisher & Paykel’s estimated Share of Search among home appliance brands worldwide moved from 0.63% to 0.57%, and its estimated monthly branded searches moved from 33.1K to 27.1K.
  • Across the 12 months ending September 2026, LG’s estimated Share of Search among home appliance brands worldwide moved from 9.9% to 8.9%, and its estimated monthly branded searches moved from 522K to 427K.

How did search popularity change for home appliance brands worldwide in September 2026?

  1. In September 2026, LG lost estimated Share of Search among home appliance brands worldwide, from 10.5% to 8.9%.

  2. Estimated monthly branded searches for Fisher & Paykel worldwide fell 18.1% over 12 measured months, from 33.1K to 27.1K in September 2026.

Other head-to-heads among home appliance brands

How each brand is measured

Brandwave collects information about searches that people make online using Fisher & Paykel’s and LG’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Fisher & Paykel

1 branded search term

  • fisher paykel

LG

3 branded search terms

  • lg com
  • lg washer
  • lg washing machine

How the Brand Demand Index is measured

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