Bosch vs Fisher & Paykel:Which is searched more?
In September 2026, Fisher & Paykel had more branded searches than Bosch among home appliance brands worldwide. Fisher & Paykel was estimated to have 27.1K branded searches compared to Bosch’s 3.6K, and held a 0.66% Share of Search versus Bosch’s 0.09%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Bosch or Fisher & Paykel?
Compare the brands people buy fridges, washing machines, dishwashers and ovens from. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Fisher & Paykel, Bosch. The figures are in the table below the chart.
View monthly share of search table
| Month | Electrolux | Smeg | Beko | LG | Haier | Samsung | Miele | Westinghouse | Fisher & Paykel | Bosch |
|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 33.7% | 23.5% | 12.3% | 10.6% | 10.1% | 3.4% | 2.5% | 3% | 0.74% | 0.1% |
| Nov 2025 | 41.6% | 22.7% | 10.2% | 7.3% | 8.4% | 3.4% | 3.1% | 2.5% | 0.62% | 0.08% |
| Dec 2025 | 32.3% | 25.8% | 11.8% | 8.4% | 11.8% | 3.2% | 3.6% | 2.4% | 0.58% | 0.09% |
| Jan 2026 | 32.4% | 26.5% | 11.9% | 10.2% | 9.7% | 3.2% | 2.9% | 2.4% | 0.71% | 0.09% |
| Feb 2026 | 30.9% | 25.5% | 11.4% | 12% | 9.3% | 4.4% | 2.8% | 2.8% | 0.69% | 0.11% |
| Mar 2026 | 33.8% | 22.7% | 10.1% | 12.9% | 10.1% | 4% | 3.1% | 2.5% | 0.75% | 0.1% |
| Apr 2026 | 36.1% | 20.6% | 10.8% | 9.4% | 13.3% | 3.6% | 2.7% | 2.7% | 0.65% | 0.11% |
| May 2026 | 36.1% | 20.6% | 10.8% | 9.4% | 13.3% | 3.6% | 2.7% | 2.7% | 0.65% | 0.11% |
| Jun 2026 | 36.4% | 17.8% | 13.3% | 9.5% | 13.3% | 3.6% | 2.7% | 2.7% | 0.66% | 0.09% |
| Jul 2026 | 31.1% | 22.5% | 14% | 10% | 11.5% | 4.5% | 2.8% | 2.8% | 0.69% | 0.09% |
| Aug 2026 | 36.2% | 21.7% | 10.9% | 11.4% | 8.9% | 4.2% | 3.3% | 2.7% | 0.65% | 0.09% |
| Sep 2026 | 36.3% | 24.8% | 10.9% | 9.3% | 8.9% | 3.6% | 2.7% | 2.7% | 0.66% | 0.09% |
How has the Bosch and Fisher & Paykel comparison changed over the last 12 months?
3 findings
- Fisher & Paykel was ahead of Bosch in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Bosch’s estimated Share of Search among home appliance brands worldwide moved from 0.1% to 0.09%, and its estimated monthly branded searches moved from 4.4K to 3.6K.
- Across the 12 months ending September 2026, Fisher & Paykel’s estimated Share of Search among home appliance brands worldwide moved from 0.74% to 0.66%, and its estimated monthly branded searches moved from 33.1K to 27.1K.
How did search popularity change for home appliance brands worldwide in September 2026?
2 changes
Estimated monthly branded searches for Bosch worldwide fell 18.2% over 12 measured months, from 4.4K to 3.6K in September 2026.
Estimated monthly branded searches for Fisher & Paykel worldwide fell 18.1% over 12 measured months, from 33.1K to 27.1K in September 2026.
Other head-to-heads among home appliance brands
How each brand is measured
Brandwave collects information about searches that people make online using Bosch’s and Fisher & Paykel’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Bosch
1 branded search term
- bosch washer
Fisher & Paykel
1 branded search term
- fisher paykel
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