Brandwave

Grohe vs Moen:Which is more popular?

In September 2026, Grohe had more branded searches than Moen among shower brands worldwide. Grohe had about 201,000 branded searches, while Moen had 110,000. Grohe made up 20.9% of all shower brand searches we track, and Moen accounted for 11.4%. When we asked ChatGPT and Google AI Overviews about shower brands, Moen appeared in four of the five answers and Grohe in three. Moen was mentioned before Grohe in every answer.

Among shower brands worldwide in September 2026

Who do people search for more?

Grohe, about 83% more searches than Moen

Grohe 201K searchesMoen 110K searches

Who does AI mention more?

Moen, mentioned in 4 of 5 answers, Grohe in 3

Moen in 4 of 5Grohe in 3 of 5

Who does AI recommend more?

Moen, named ahead of Grohe in every answer

Moen first in 4Grohe never first

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Top shower brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Moen was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Grohe was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Moen was listed before Grohe in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Moen1st
  2. Delta Faucet2nd
  3. Kohler3rd
  4. Hansgrohe4th
  5. Grohe5th
  6. Caroma–
  7. Methven–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Kohler4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Hansgrohe4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Moen4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Delta Faucet4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Grohe3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Caroma0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Methven0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about shower brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Grohe or Moen more popular in search?

This chart shows how often people search Google for Grohe and Moen by name. Each line represents a brand's share of searches for all seven shower brands we track, month by month, from English-language searches worldwide.

Grohe and Moen among shower brands worldwide, by month

Share of searches by month for Grohe, Moen. The figures are in the table below the chart.

View monthly share of searches table
MonthKohlerGroheHansgroheMoenDelta FaucetCaromaMethven
Oct 202534.8%23.3%19%10.4%10.4%2.1%0.07%
Nov 202535.4%23.7%19.4%10.6%8.7%2.1%0.06%
Dec 202534.7%23.2%19%10.4%10.4%2.1%0.06%
Jan 202633.4%22.3%22.3%10%10%2%0.07%
Feb 202630.4%24.8%20.3%11.1%11.1%2.2%0.06%
Mar 202634.8%23.3%19%10.4%10.4%2.1%0.07%
Apr 202637%20.2%20.2%11.1%9.1%2.2%0.07%
May 202632.3%21.6%21.6%11.8%9.7%2.9%0.08%
Jun 202633.8%22.6%18.5%12.4%10.2%2.5%0.08%
Jul 202632.5%21.7%21.7%11.9%9.8%2.4%0.08%
Aug 202638.2%20.9%17.1%11.4%9.4%2.8%0.07%
Sep 202638.2%20.9%17.1%11.4%9.4%2.8%0.06%

How has the Grohe and Moen comparison changed over the last 12 months?

3 findings
  • Grohe was ahead of Moen in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Grohe’s share of searches among shower brands worldwide moved from 23.3% to 20.9%, and its estimated monthly branded searches moved from 246K to 201K.
  • Across the 12 months ending September 2026, Moen’s share of searches among shower brands worldwide moved from 10.4% to 11.4%, and its estimated monthly branded searches held steady at 110K.

How did search popularity change for shower brands worldwide in September 2026?

1 change
  1. Estimated monthly branded searches for Grohe worldwide fell 18.3% over 12 measured months, from 246K to 201K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Grohe’s and Moen’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Grohe

1 branded search term

  • grohe

Moen

1 branded search term

  • moen

How the Brand Demand Index is measured

Other head-to-heads among shower brands

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