Brandwave

KitchenAid vs LG:Which is searched more?

In September 2026, KitchenAid had more branded searches than LG among gas cooktop brands worldwide. KitchenAid was estimated to have 1.3M branded searches compared to LG’s 427K, and held a 29.2% Share of Search versus LG’s 9.8%. These are worldwide searches for English-language branded terms.

Share of Search among gas cooktop brands worldwide in September 2026Which is more popular in search, KitchenAid or LG?
KitchenAid29.2%1.3M searches
vs
LG9.8%427K searches

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Which is more popular in search, KitchenAid or LG?

Compare the gas cooktop brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

KitchenAid and LG among gas cooktop brands worldwide, by month

Share of Search by month for KitchenAid, LG. The figures are in the table below the chart.

View monthly share of search table
MonthElectroluxKitchenAidBoschLGSamsungMieleGE Profile
Oct 202528.7%35%15.1%10%8.6%2.2%0.44%
Nov 202531.8%42.1%10.9%6.3%6.1%2.4%0.48%
Dec 202523.6%47.3%12.9%6.9%6.2%2.6%0.37%
Jan 202628.8%34.8%15.7%10%7.6%2.6%0.45%
Feb 202627.8%33.2%15.6%11.7%8.6%2.6%0.43%
Mar 202630.6%30.8%15.2%12.5%7.7%2.8%0.38%
Apr 202632.5%31.8%15.9%9.3%7.6%2.4%0.41%
May 202633.8%29.2%16.3%9.7%7.9%2.5%0.43%
Jun 202634.9%27.1%16.7%10%8.2%2.6%0.44%
Jul 202629.7%29.9%17.5%10.5%9.2%2.7%0.56%
Aug 202632.8%26.6%16.7%11.2%9.2%3%0.5%
Sep 202634.4%29.2%15.5%9.8%8.1%2.6%0.53%

How has the KitchenAid and LG comparison changed over the last 12 months?

  • KitchenAid was ahead of LG in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, KitchenAid’s estimated Share of Search among gas cooktop brands worldwide moved from 35% to 29.2%, and its estimated monthly branded searches moved from 1.8M to 1.3M.
  • Across the 12 months ending September 2026, LG’s estimated Share of Search among gas cooktop brands worldwide moved from 10% to 9.8%, and its estimated monthly branded searches moved from 522K to 427K.

How did search popularity change for gas cooktop brands worldwide in September 2026?

  1. In September 2026, KitchenAid gained estimated Share of Search among gas cooktop brands worldwide, from 26.6% to 29.2%.

  2. In September 2026, LG lost estimated Share of Search among gas cooktop brands worldwide, from 11.2% to 9.8%.

Other head-to-heads among gas cooktop brands

How each brand is measured

Brandwave collects information about searches that people make online using KitchenAid’s and LG’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

KitchenAid

4 branded search terms

  • kitchenaid
  • kitchenaid artisan
  • kitchenaid mixer
  • kitchenaid stand mixer

LG

3 branded search terms

  • lg com
  • lg washer
  • lg washing machine

How the Brand Demand Index is measured

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