Coleman vs Primus:Which is searched more?
In September 2026, Coleman had more branded searches than Primus among gas canister brands worldwide. Coleman was estimated to have 241K branded searches compared to Primus’ 24.7K, and held a 32.2% Share of Search versus Primus’ 3.3%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Coleman or Primus?
Compare the gas canister brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Coleman, Primus. The figures are in the table below the chart.
View monthly share of search table
| Month | Soto | Coleman | Jetboil | Primus | MSR |
|---|---|---|---|---|---|
| Oct 2025 | 47% | 35.6% | 14% | 2.7% | 0.69% |
| Nov 2025 | 47% | 35.7% | 14.1% | 2.6% | 0.69% |
| Dec 2025 | 47.2% | 35.4% | 14.1% | 2.5% | 0.69% |
| Jan 2026 | 46.3% | 36.6% | 13.8% | 2.6% | 0.68% |
| Feb 2026 | 48% | 36.4% | 11.8% | 3.1% | 0.7% |
| Mar 2026 | 52.5% | 33% | 10.6% | 3.4% | 0.63% |
| Apr 2026 | 51.3% | 32.8% | 12.5% | 2.8% | 0.62% |
| May 2026 | 50.4% | 33.7% | 12.3% | 2.9% | 0.74% |
| Jun 2026 | 45.2% | 37.9% | 13.5% | 2.7% | 0.66% |
| Jul 2026 | 43.4% | 36.4% | 15.9% | 3.5% | 0.78% |
| Aug 2026 | 48.5% | 33.3% | 14.6% | 2.9% | 0.71% |
| Sep 2026 | 49.1% | 32.2% | 14.7% | 3.3% | 0.72% |
How has the Coleman and Primus comparison changed over the last 12 months?
3 findings
- Coleman was ahead of Primus in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Coleman’s estimated Share of Search among gas canister brands worldwide moved from 35.6% to 32.2%, and its estimated monthly branded searches moved from 279K to 241K.
- Across the 12 months ending September 2026, Primus’ estimated Share of Search among gas canister brands worldwide moved from 2.7% to 3.3%, and its estimated monthly branded searches moved from 21.5K to 24.7K.
How did search popularity change for gas canister brands worldwide in September 2026?
2 changes
In September 2026, Coleman lost estimated Share of Search among gas canister brands worldwide, from 33.3% to 32.2%.
Estimated monthly branded searches for Primus worldwide rose 15% over 12 measured months, from 21.5K to 24.7K in September 2026.
Other head-to-heads among gas canister brands
How each brand is measured
Brandwave collects information about searches that people make online using Coleman’s and Primus’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
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