Dobbies vs Longacres:Which is searched more?
In September 2026, Dobbies had more branded searches than Longacres among garden centres worldwide. Dobbies was estimated to have 110K branded searches compared to Longacres’ 27.1K, and held a 16.2% Share of Search versus Longacres’ 4%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Dobbies or Longacres?
Compare the garden centres shoppers use. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Dobbies, Longacres. The figures are in the table below the chart.
View monthly share of search table
| Month | Blue Diamond | Squire's | Dobbies | Longacres | Notcutts | Oderings | Wyevale |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 44.2% | 21.7% | 24.2% | 4.9% | 3.3% | 1.5% | 0.28% |
| Nov 2025 | 39.6% | 23.8% | 26.5% | 4.4% | 4.4% | 1.1% | 0.25% |
| Dec 2025 | 44.5% | 21.9% | 24.3% | 4% | 4% | 0.98% | 0.29% |
| Jan 2026 | 56.9% | 18.7% | 17% | 3.4% | 2.8% | 0.84% | 0.25% |
| Feb 2026 | 57.3% | 18.9% | 17.1% | 3.5% | 2.3% | 0.69% | 0.2% |
| Mar 2026 | 44.9% | 26.9% | 20.1% | 4% | 3.3% | 0.54% | 0.23% |
| Apr 2026 | 40.2% | 29.4% | 22% | 3.6% | 3.6% | 0.88% | 0.25% |
| May 2026 | 44.5% | 26.6% | 20% | 4% | 4% | 0.53% | 0.29% |
| Jun 2026 | 49.8% | 24.5% | 18.3% | 3.7% | 3% | 0.49% | 0.32% |
| Jul 2026 | 52.3% | 21.1% | 19.2% | 3.9% | 2.6% | 0.63% | 0.34% |
| Aug 2026 | 52.3% | 21% | 19.2% | 3.8% | 2.6% | 0.77% | 0.34% |
| Sep 2026 | 54.3% | 21.8% | 16.2% | 4% | 2.2% | 1.2% | 0.28% |
How has the Dobbies and Longacres comparison changed over the last 12 months?
3 findings
- Dobbies was ahead of Longacres in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Dobbies’ estimated Share of Search among garden centres worldwide moved from 24.2% to 16.2%, and its estimated monthly branded searches moved from 165K to 110K.
- Across the 12 months ending September 2026, Longacres’ estimated Share of Search among garden centres worldwide moved from 4.9% to 4%, and its estimated monthly branded searches moved from 33.1K to 27.1K.
How did search popularity change for garden centres worldwide in September 2026?
2 changes
In September 2026, Dobbies lost estimated Share of Search among garden centres worldwide, from 19.2% to 16.2%.
Estimated monthly branded searches for Longacres worldwide fell 18.1% over 12 measured months, from 33.1K to 27.1K in September 2026.
Other head-to-heads among garden centres
How each brand is measured
Brandwave collects information about searches that people make online using Dobbies’ and Longacres’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
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