Brandwave

Hoyt vs Trophy Ridge:Which is more popular?

In September 2026, Hoyt had more branded searches than Trophy Ridge among drop away rest brands worldwide. Hoyt had about 33,100 branded searches, while Trophy Ridge had 5,400. Hoyt made up 28.1% of all drop away rest brand searches we track, and Trophy Ridge accounted for 4.6%. When we asked ChatGPT and Google AI Overviews about drop away rest brands, Trophy Ridge appeared in two of the four answers and Hoyt in one. Trophy Ridge was mentioned before Hoyt in every answer that named either.

Among drop away rest brands worldwide in September 2026

Who do people search for more?

Hoyt, about 6 searches for every 1 for Trophy Ridge

Hoyt 33.1K searchesTrophy Ridge 5.4K searches

Who does AI mention more?

Trophy Ridge, mentioned in 2 of 4 answers, Hoyt in 1

Trophy Ridge in 2 of 4Hoyt in 1 of 4

Who does AI recommend more?

Trophy Ridge, named ahead of Hoyt in 2 of 2 answers

Trophy Ridge first in 2Hoyt never first

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Top drop away rest brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Trophy Ridge was mentioned in two out of four: in two of the three ChatGPT answers, but not in the Google AI Overview. Hoyt was mentioned in one out of four: in one of the three ChatGPT answers, but not in the Google AI Overview. Trophy Ridge was listed before Hoyt in every answer that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Hamskea1st
  2. QAD2nd
  3. Trophy Ridge3rd
  4. Mathews4th
  5. Ripcord5th
  6. Hoyt6th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • QAD4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Hamskea4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Trophy Ridge2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Mathews1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Hoyt1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Ripcord1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about drop away rest brands

4 answers

  • Asked ChatGPT

    “Which drop away rest brand should I buy?”

    1. 1QAD
    2. 2Hamskea
    3. 3Trophy Ridge
    4. 4Mathews
    5. 5Hoyt

  • Asked ChatGPT

    “What are the best drop away rest brands?”

    1. 1QAD
    2. 2Hamskea
    3. 3Trophy Ridge
    4. 4Ripcord

  • Asked ChatGPT

    “What's the best drop away rest brand for archery accuracy?”

    1. 1Hamskea
    2. 2QAD

  • Searched Google, AI Overview

    “best drop away rest”

    1. 1Hamskea
    2. 2QAD

  • Searched Google, AI Overview

    “archery arrow rest”

    Google showed no AI Overview for this search.

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is Hoyt or Trophy Ridge more popular in search?

This chart shows how often people search Google for Hoyt and Trophy Ridge by name. Each line represents a brand's share of searches for all six drop away rest brands we track, month by month, from English-language searches worldwide.

Hoyt and Trophy Ridge among drop away rest brands worldwide, by month

Share of searches by month for Hoyt, Trophy Ridge. The figures are in the table below the chart.

View monthly share of searches table
MonthMathewsHoytRipcordQADTrophy RidgeHamskea
Oct 202545.3%30.3%16.6%2.9%4%0.8%
Nov 202546.6%31.2%14%3%3.4%1.9%
Dec 202540.8%27.3%22.3%3.5%4.5%1.6%
Jan 202633.9%27.8%27.8%3.6%4.5%2.5%
Feb 202629.9%29.9%29.9%3.9%3.9%2.6%
Mar 202629.3%23.9%35.8%3.8%4.7%2.5%
Apr 202629.2%23.9%35.9%3.7%4.7%2.6%
May 202629.6%24.2%36.3%3.8%3.9%2.1%
Jun 202631.5%25.7%31.5%5%4.1%2.3%
Jul 202635.2%28.9%23.5%5.6%4.7%2.1%
Aug 202643.2%28.9%15.8%5.7%4.7%1.7%
Sep 202642.1%28.1%18.9%4.9%4.6%1.4%

How has the Hoyt and Trophy Ridge comparison changed over the last 12 months?

3 findings
  • Hoyt was ahead of Trophy Ridge in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Hoyt’s share of searches among drop away rest brands worldwide moved from 30.3% to 28.1%, and its estimated monthly branded searches moved from 49.5K to 33.1K.
  • Across the 12 months ending September 2026, Trophy Ridge’s share of searches among drop away rest brands worldwide moved from 4% to 4.6%, and its estimated monthly branded searches moved from 6.6K to 5.4K.

How did search popularity change for drop away rest brands worldwide in September 2026?

2 changes

  1. In September 2026, Hoyt lost share of searches among drop away rest brands worldwide, from 28.9% to 28.1%.

  2. Estimated monthly branded searches for Trophy Ridge worldwide fell 18.2% over 12 measured months, from 6.6K to 5.4K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Hoyt’s and Trophy Ridge’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Hoyt

1 branded search term

  • hoyt bow

Trophy Ridge

1 branded search term

  • trophy ridge

How the Brand Demand Index is measured

Other head-to-heads among drop away rest brands

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