Drone manufacturers:Which brands are most popular in search?
In August 2026, Parrot was the most searched among drone manufacturers worldwide, with an estimated 1M branded searches and 77.5% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.
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Share of SearchLeaderboard
Compare the drone manufacturers people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Parrot, Autel, DJI, Skydio. The figures are in the table below the chart.
View monthly share of search table
| Month | Parrot | Autel | DJI | Skydio | Wingtra | senseFly |
|---|---|---|---|---|---|---|
| Oct 2025 | 79.2% | 10.7% | 6.6% | 3.2% | 0.13% | 0.13% |
| Nov 2025 | 78.5% | 10.6% | 7.4% | 3.2% | 0.1% | 0.13% |
| Dec 2025 | 73.9% | 12.1% | 8.4% | 5.4% | 0.12% | 0.12% |
| Jan 2026 | 78.1% | 10.5% | 8% | 3.2% | 0.1% | 0.1% |
| Feb 2026 | 77.7% | 10.4% | 7.9% | 3.8% | 0.12% | 0.12% |
| Mar 2026 | 77.8% | 10.5% | 6.7% | 4.7% | 0.15% | 0.12% |
| Apr 2026 | 78.6% | 10.6% | 7.3% | 3.2% | 0.13% | 0.1% |
| May 2026 | 78.1% | 10.5% | 8% | 3.2% | 0.12% | 0.1% |
| Jun 2026 | 76.5% | 10.2% | 9.3% | 3.8% | 0.12% | 0.09% |
| Jul 2026 | 77% | 10.3% | 9.4% | 3.1% | 0.12% | 0.09% |
| Aug 2026 | 77.5% | 10.5% | 9.3% | 2.6% | 0.1% | 0.07% |
| Sep 2026 | — | — | — | — | — | — |
This month’s ranking, August 2026
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 77.5% | 1M | +21.5% | +0.5 points | |
| 2, held 2nd | 10.5% | 135K | +22.7% | +0.2 points | |
| 3, held 3rd | 9.3% | 120K | +20% | -0.1 points | |
| 4, held 4th | 2.6% | 33.1K | 0% | -0.5 points | |
| 5, held 5th | 0.1% | 1.3K | 0% | 0 points | |
| 6, held 6th | 0.07% | 880 | -12% | 0 points |
1.
Parrot77.5%
Held 1st. 1M estimated branded searches, +21.5% vs prior month. Share +0.5 points.
2.
Autel
10.5%
Held 2nd. 135K estimated branded searches, +22.7% vs prior month. Share +0.2 points.
3.
DJI9.3%
Held 3rd. 120K estimated branded searches, +20% vs prior month. Share -0.1 points.
4.
Skydio2.6%
Held 4th. 33.1K estimated branded searches, 0% vs prior month. Share -0.5 points.
5.Wingtra
0.1%
Held 5th. 1.3K estimated branded searches, 0% vs prior month. Share 0 points.
6.senseFly
0.07%
Held 6th. 880 estimated branded searches, -12% vs prior month. Share 0 points.
Compare search popularity between leading brands
Which brand is most popular in search among drone manufacturers worldwide?
6 brands
In August 2026, Parrot was the most searched among drone manufacturers worldwide, with an estimated 1M branded searches and 77.5% estimated Share of Search within this set. Autel is in 2nd place, 67 percentage points behind at 10.5% Share of Search.
| Brand | Share of Search | Peak | Low | Rank |
|---|---|---|---|---|
| Parrot | 79.2% → 77.5% | 79.2%Oct 2025 | 73.9%Dec 2025 | 1st |
| Autel | 10.7% → 10.5% | 12.1%Dec 2025 | 10.2%Jun 2026 | 2nd |
| DJI | 6.6% → 9.3% | 9.4%Jul 2026 | 6.6%Oct 2025 | 3rd |
| Skydio | 3.2% → 2.6% | 5.4%Dec 2025 | 2.6%Aug 2026 | 4th |
| Wingtra | 0.13% → 0.1% | 0.15%Mar 2026 | 0.1%Aug 2026 | 6th → 5th |
| senseFly | 0.13% → 0.07% | 0.13%Oct 2025 | 0.07%Aug 2026 | 5th → 6th |
Each finding as a sentence
- Across the 11 months ending August 2026, Parrot’s estimated Share of Search among drone manufacturers worldwide decreased from 79.2% to 77.5%.
- Across the 11 months ending August 2026, DJI’s estimated Share of Search among drone manufacturers worldwide increased from 6.6% to 9.3%.
- Across the 11 months ending August 2026, Skydio’s estimated Share of Search among drone manufacturers worldwide decreased from 3.2% to 2.6%.
- Across the 11 months ending August 2026, Parrot’s estimated Share of Search among drone manufacturers worldwide peaked at 79.2% in October 2025 and was lowest at 73.9% in December 2025.
- Across the 11 months ending August 2026, Autel’s estimated Share of Search among drone manufacturers worldwide peaked at 12.1% in December 2025 and was lowest at 10.2% in June 2026.
- Across the 11 months ending August 2026, DJI’s estimated Share of Search among drone manufacturers worldwide peaked at 9.4% in July 2026 and was lowest at 6.6% in October 2025.
- Across the 11 months ending August 2026, Skydio’s estimated Share of Search among drone manufacturers worldwide peaked at 5.4% in December 2025 and was lowest at 2.6% in August 2026.
- Across the 11 months ending August 2026, Wingtra rose from 6th to 5th among drone manufacturers worldwide.
- Across the 11 months ending August 2026, senseFly fell from 5th to 6th among drone manufacturers worldwide.
- Across the 11 months ending August 2026, Autel held steady: its estimated Share of Search among drone manufacturers worldwide moved less than 0.5 percentage points.
How did search popularity change for drone manufacturers worldwide in August 2026?
4 changes
In August 2026, Skydio lost estimated Share of Search among drone manufacturers worldwide, from 3.1% to 2.6%.
Estimated monthly branded searches for DJI worldwide rose 43.6% over 11 measured months, from 83.5K to 120K in August 2026.
Estimated monthly branded searches for senseFly worldwide fell 45% over 11 measured months, from 1.6K to 880 in August 2026.
Estimated monthly branded searches for Wingtra worldwide fell 18.8% over 11 measured months, from 1.6K to 1.3K in August 2026.
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