Brandwave

Drink bottle brands:Which are searched most?

In September 2026, Nike was the most searched among drink bottle brands worldwide, with an estimated 24.3M branded searches and 79.9% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Nike79.9%
  2. Owala14.3%
  3. Stanley2.2%
  4. Hydro Flask1.5%
  5. YETI1.3%
  6. Frank Green0.44%
  7. Chilly's0.36%

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Share of SearchLeaderboard

Compare the drink bottle brands brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among drink bottle brands worldwide, by month

Share of Search by month for Nike, Owala, Stanley. The figures are in the table below the chart.

View monthly share of search table
MonthNikeOwalaStanleyHydro FlaskYETIFrank GreenChilly's
Oct 202583.1%11%1.8%1.9%1.2%0.55%0.45%
Nov 202583%12.1%1.4%1.6%1.1%0.57%0.31%
Dec 202581.4%12.2%1.6%1.9%1.8%0.65%0.36%
Jan 202684.5%10.2%1.5%1.7%1.2%0.48%0.48%
Feb 202683.5%11.3%1.4%1.6%1.3%0.46%0.38%
Mar 202685.7%10%1.3%1.3%0.96%0.38%0.31%
Apr 202683.2%11.4%1.7%1.6%1.3%0.46%0.37%
May 202683%11.3%1.8%1.6%1.5%0.37%0.37%
Jun 202682.6%11.5%2.1%1.6%1.5%0.37%0.37%
Jul 202679.6%14.3%2.2%1.8%1.5%0.44%0.29%
Aug 202676.4%16.4%2.8%2.1%1.5%0.51%0.34%
Sep 202679.9%14.3%2.2%1.5%1.3%0.44%0.36%

This month’s ranking, September 2026

  1. 1.Nike

    79.9%

    Held 1st. 24.3M estimated branded searches, -2.4% vs prior month. Share +3.5 points.

  2. 2.Owala

    14.3%

    Held 2nd. 4.4M estimated branded searches, -18.6% vs prior month. Share -2.1 points.

  3. 3.Stanley

    2.2%

    Held 3rd. 659K estimated branded searches, -27.3% vs prior month. Share -0.6 points.

  4. 4.Hydro Flask

    1.5%

    Held 4th. 470K estimated branded searches, -32.4% vs prior month. Share -0.6 points.

  5. 5.YETI

    1.3%

    Held 5th. 388K estimated branded searches, -18.4% vs prior month. Share -0.2 points.

  6. 6.Frank Green

    0.44%

    Held 6th. 135K estimated branded searches, -18.2% vs prior month. Share -0.1 points.

  7. 7.Chilly's

    0.36%

    Held 7th. 110K estimated branded searches, -0.05% vs prior month. Share 0 points.

Compare search popularity between leading brands

Which brand is most popular in search among drink bottle brands worldwide?

In September 2026, Nike was the most searched among drink bottle brands worldwide, with an estimated 24.3M branded searches and 79.9% estimated Share of Search within this set. Owala is in 2nd place, 65.6 percentage points behind at 14.3% Share of Search.

Global drink bottle brands, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Nike83.1% → 79.9%85.7%Mar 202676.4%Aug 20261st
Owala11% → 14.3%16.4%Aug 202610%Mar 20262nd
Stanley1.8% → 2.2%2.8%Aug 20261.3%Mar 20264th → 3rd
Hydro Flask1.9% → 1.5%2.1%Aug 20261.3%Mar 20263rd → 4th
YETI1.2% → 1.3%1.8%Dec 20250.96%Mar 20265th
Frank Green0.55% → 0.44%0.65%Dec 20250.37%May 20266th
Chilly's0.45% → 0.36%0.48%Jan 20260.29%Jul 20267th

Each finding as a sentence

  • Across the 12 months ending September 2026, Nike’s estimated Share of Search among drink bottle brands worldwide decreased from 83.1% to 79.9%.
  • Across the 12 months ending September 2026, Owala’s estimated Share of Search among drink bottle brands worldwide increased from 11% to 14.3%.
  • Across the 12 months ending September 2026, Nike’s estimated Share of Search among drink bottle brands worldwide peaked at 85.7% in March 2026 and was lowest at 76.4% in August 2026.
  • Across the 12 months ending September 2026, Owala’s estimated Share of Search among drink bottle brands worldwide peaked at 16.4% in August 2026 and was lowest at 10% in March 2026.
  • Across the 12 months ending September 2026, Stanley’s estimated Share of Search among drink bottle brands worldwide peaked at 2.8% in August 2026 and was lowest at 1.3% in March 2026.
  • Across the 12 months ending September 2026, Stanley rose from 4th to 3rd among drink bottle brands worldwide.
  • Across the 12 months ending September 2026, Hydro Flask fell from 3rd to 4th among drink bottle brands worldwide.
  • Across the 12 months ending September 2026, YETI, Frank Green and Chilly's held steady: their estimated Share of Search among drink bottle brands worldwide each moved less than 0.5 percentage points.

How did search popularity change for drink bottle brands worldwide in September 2026?

  1. In September 2026, Nike gained estimated Share of Search among drink bottle brands worldwide, from 76.4% to 79.9%.

  2. In September 2026, Owala lost estimated Share of Search among drink bottle brands worldwide, from 16.4% to 14.3%.

  3. In September 2026, Stanley lost estimated Share of Search among drink bottle brands worldwide, from 2.8% to 2.2%.

  4. In September 2026, Hydro Flask lost estimated Share of Search among drink bottle brands worldwide, from 2.1% to 1.5%.

  5. Estimated monthly branded searches for Chilly's worldwide fell 18.5% over 12 measured months, from 135K to 110K in September 2026.

  6. Estimated monthly branded searches for Frank Green worldwide fell 18.2% over 12 measured months, from 165K to 135K in September 2026.

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