AIAIAI vs Audio-Technica:Which is more popular?
In September 2026, Audio-Technica had more branded searches than AIAIAI among DJ headphone brands worldwide. Audio-Technica had about 246,000 branded searches, while AIAIAI had 40,500. Audio-Technica made up 50% of all DJ headphone brand searches we track, and AIAIAI accounted for 8.2%. When we asked ChatGPT and Google AI Overviews about DJ headphone brands, AIAIAI appeared in all five answers and Audio-Technica in one. AIAIAI was mentioned before Audio-Technica in every answer.
Who do people search for more?
Audio-Technica, about 6 searches for every 1 for AIAIAI
Who does AI mention more?
AIAIAI, mentioned in every answer we collected
Who does AI recommend more?
AIAIAI, named ahead of Audio-Technica in every answer
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Top DJ headphone brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, AIAIAI appeared in all five answers. Audio-Technica was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. AIAIAI was listed before Audio-Technica in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Sennheiser1st
Pioneer DJ2nd- AIAIAI3rd
V-Moda4th- Audio-Technica5th
Allen & Heath–
Reloop–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Pioneer DJ5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- AIAIAI5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Sennheiser5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- V-Moda2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Audio-Technica1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Allen & Heath0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Reloop0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about DJ headphone brands
5 answers
Asked ChatGPT
“Which DJ headphone brand should I buy?”
Asked ChatGPT
“What are the best DJ headphone brands?”
Asked ChatGPT
“What's the best DJ headphone brand for cueing in loud rooms?”
Searched Google, AI Overview
“best dj headphones”
Searched Google, AI Overview
“headphones for djing”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.
Is AIAIAI or Audio-Technica more popular in search?
This chart shows how often people search Google for AIAIAI and Audio-Technica by name. Each line represents a brand's share of searches for all seven DJ headphone brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Audio-Technica, AIAIAI. The figures are in the table below the chart.
View monthly share of searches table
| Month | Audio-Technica | Pioneer DJ | AIAIAI | Allen & Heath | Reloop | V-Moda | Sennheiser |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 52.8% | 28.9% | 5.8% | 7.1% | 2.8% | 1.7% | 0.88% |
| Nov 2025 | 56.7% | 25.4% | 6.2% | 6.2% | 2.8% | 1.9% | 0.79% |
| Dec 2025 | 57.9% | 26% | 5.2% | 5.2% | 3% | 1.9% | 0.81% |
| Jan 2026 | 57.3% | 25.7% | 5.2% | 6.3% | 3.3% | 1.5% | 0.65% |
| Feb 2026 | 50.6% | 27.8% | 6.8% | 8.3% | 3.6% | 2% | 0.86% |
| Mar 2026 | 49.7% | 27.3% | 8.2% | 8.2% | 3.8% | 2% | 0.85% |
| Apr 2026 | 49.8% | 27.3% | 8.2% | 8.2% | 3.7% | 2% | 0.85% |
| May 2026 | 49.8% | 27.3% | 8.2% | 8.2% | 3.7% | 2% | 0.83% |
| Jun 2026 | 51.8% | 28.4% | 7% | 7% | 3.3% | 1.7% | 0.86% |
| Jul 2026 | 47.1% | 25.9% | 7.8% | 6.3% | 10.6% | 1.6% | 0.76% |
| Aug 2026 | 50% | 27.5% | 8.2% | 6.7% | 5.1% | 1.6% | 0.83% |
| Sep 2026 | 50% | 27.4% | 8.2% | 8.2% | 3.6% | 1.6% | 0.83% |
How has the AIAIAI and Audio-Technica comparison changed over the last 12 months?
3 findings
- Audio-Technica was ahead of AIAIAI in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, AIAIAI’s share of searches among DJ headphone brands worldwide moved from 5.8% to 8.2%, and its estimated monthly branded searches moved from 33.1K to 40.5K.
- Across the 12 months ending September 2026, Audio-Technica’s share of searches among DJ headphone brands worldwide moved from 52.8% to 50%, and its estimated monthly branded searches moved from 301K to 246K.
How did search popularity change for DJ headphone brands worldwide in September 2026?
2 changes
Estimated monthly branded searches for AIAIAI worldwide rose 22.4% over 12 measured months, from 33.1K to 40.5K in September 2026.
Estimated monthly branded searches for Audio-Technica worldwide fell 18.3% over 12 measured months, from 301K to 246K in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using AIAIAI’s and Audio-Technica’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
AIAIAI
1 branded search term
- aiaiai
Audio-Technica
1 branded search term
- audio-technica
Other head-to-heads among DJ headphone brands
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