Brandwave

Audio-Technica vs Pioneer DJ:Which is searched more?

In September 2026, Audio-Technica had more branded searches than Pioneer DJ among DJ headphone brands worldwide. Audio-Technica had about 246,000 branded searches, while Pioneer DJ had 135,000. Audio-Technica made up 50% of all DJ headphone brand searches we track, and Pioneer DJ accounted for 27.4%. These are worldwide searches for English-language branded terms.

Share of searches among DJ headphone brands worldwide in September 2026Is Audio-Technica or Pioneer DJ more popular in search?
Audio-Technica50%246K searches
vs
Pioneer DJ27.4%135K searches

Follow Audio-Technica vs Pioneer DJ and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Is Audio-Technica or Pioneer DJ more popular in search?

Compare the dj headphone brands shoppers choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Audio-Technica and Pioneer DJ among DJ headphone brands worldwide, by month

Share of searches by month for Audio-Technica, Pioneer DJ. The figures are in the table below the chart.

View monthly share of searches table
MonthAudio-TechnicaPioneer DJAIAIAIAllen & HeathReloopV-ModaSennheiser
Oct 202552.8%28.9%5.8%7.1%2.8%1.7%0.88%
Nov 202556.7%25.4%6.2%6.2%2.8%1.9%0.79%
Dec 202557.9%26%5.2%5.2%3%1.9%0.81%
Jan 202657.3%25.7%5.2%6.3%3.3%1.5%0.65%
Feb 202650.6%27.8%6.8%8.3%3.6%2%0.86%
Mar 202649.7%27.3%8.2%8.2%3.8%2%0.85%
Apr 202649.8%27.3%8.2%8.2%3.7%2%0.85%
May 202649.8%27.3%8.2%8.2%3.7%2%0.83%
Jun 202651.8%28.4%7%7%3.3%1.7%0.86%
Jul 202647.1%25.9%7.8%6.3%10.6%1.6%0.76%
Aug 202650%27.5%8.2%6.7%5.1%1.6%0.83%
Sep 202650%27.4%8.2%8.2%3.6%1.6%0.83%

How has the Audio-Technica and Pioneer DJ comparison changed over the last 12 months?

3 findings

How did search popularity change for DJ headphone brands worldwide in September 2026?

2 changes
  1. Estimated monthly branded searches for Audio-Technica worldwide fell 18.3% over 12 measured months, from 301K to 246K in September 2026.

  2. Estimated monthly branded searches for Pioneer DJ worldwide fell 18.2% over 12 measured months, from 165K to 135K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Audio-Technica’s and Pioneer DJ’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Audio-Technica

1 branded search term

  • audio-technica

Pioneer DJ

1 branded search term

  • pioneer dj

How the Brand Demand Index is measured

Other head-to-heads among DJ headphone brands

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.