Bynder vs Frontify:Which is searched more?
In September 2026, Bynder had more branded searches than Frontify among digital asset management platforms worldwide. Bynder had about 22,200 branded searches, while Frontify had 14,900. Bynder made up 8.8% of all digital asset management platform searches we track, and Frontify accounted for 5.9%. These are worldwide searches for English-language branded terms.
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Is Bynder or Frontify more popular in search?
Compare tools for organizing and sharing brand assets across marketing teams. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of searches by month for Bynder, Frontify. The figures are in the table below the chart.
View monthly share of searches table
| Month | Cloudinary | Bynder | Frontify | Aprimo | Brandfolder | Canto | Dash |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 72.3% | 11.9% | 7.9% | 2.9% | 4.3% | 0.39% | 0.17% |
| Nov 2025 | 78.5% | 8.7% | 7.1% | 2.1% | 3.2% | 0.28% | 0.15% |
| Dec 2025 | 82.1% | 7.4% | 5% | 1.8% | 3.3% | 0.29% | 0.11% |
| Jan 2026 | 78% | 8.6% | 7% | 2.1% | 3.8% | 0.28% | 0.12% |
| Feb 2026 | 77.5% | 8.6% | 7% | 2.6% | 3.8% | 0.34% | 0.12% |
| Mar 2026 | 80.8% | 7.3% | 6% | 2.2% | 3.3% | 0.29% | 0.16% |
| Apr 2026 | 81.6% | 7.4% | 6.1% | 1.8% | 2.7% | 0.29% | 0.13% |
| May 2026 | 83.7% | 6.2% | 5.1% | 1.9% | 2.8% | 0.3% | 0.13% |
| Jun 2026 | 82.2% | 7.4% | 5% | 2.2% | 2.7% | 0.29% | 0.13% |
| Jul 2026 | 84.2% | 6.2% | 5.1% | 1.9% | 2.3% | 0.25% | 0.13% |
| Aug 2026 | 81.4% | 7.3% | 6% | 2.2% | 2.7% | 0.29% | 0.13% |
| Sep 2026 | 79.6% | 8.8% | 5.9% | 2.6% | 2.6% | 0.29% | 0.13% |
How has the Bynder and Frontify comparison changed over the last 12 months?
3 findings
- Bynder was ahead of Frontify in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Bynder’s share of searches among digital asset management platforms worldwide moved from 11.9% to 8.8%, and its estimated monthly branded searches moved from 27.1K to 22.2K.
- Across the 12 months ending September 2026, Frontify’s share of searches among digital asset management platforms worldwide moved from 7.9% to 5.9%, and its estimated monthly branded searches moved from 18.1K to 14.8K.
How did search popularity change for digital asset management platforms worldwide in September 2026?
2 changes
In September 2026, Bynder gained share of searches among digital asset management platforms worldwide, from 7.3% to 8.8%.
Estimated monthly branded searches for Frontify worldwide fell 18% over 12 measured months, from 18.1K to 14.8K in September 2026.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Bynder’s and Frontify’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among digital asset management platforms
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