Nudie Jeans vs Wrangler:Which is searched more?
In September 2026, Nudie Jeans had more branded searches than Wrangler among denim brands worldwide. Nudie Jeans was estimated to have 246K branded searches compared to Wrangler’s 201K, and held a 16.2% Share of Search versus Wrangler’s 13.3%. These are worldwide searches for English-language branded terms.
Follow Nudie Jeans vs Wrangler and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Which is more popular in search, Nudie Jeans or Wrangler?
Compare the jeans and denim brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Nudie Jeans, Wrangler. The figures are in the table below the chart.
View monthly share of search table
| Month | Levi's | Nudie Jeans | Wrangler | Ksubi | Lee |
|---|---|---|---|---|---|
| Oct 2025 | 58.2% | 11.7% | 14.3% | 7.9% | 7.9% |
| Nov 2025 | 61.1% | 10.1% | 12.3% | 8.3% | 8.3% |
| Dec 2025 | 57.2% | 11.5% | 14.1% | 9.4% | 7.7% |
| Jan 2026 | 59.8% | 12% | 12% | 8.1% | 8.1% |
| Feb 2026 | 59.9% | 12% | 12% | 8% | 8% |
| Mar 2026 | 59.8% | 12% | 12% | 8.1% | 8.1% |
| Apr 2026 | 56.4% | 13.8% | 11.3% | 9.3% | 9.3% |
| May 2026 | 55.1% | 13.4% | 13.4% | 9% | 9% |
| Jun 2026 | 58.9% | 11.8% | 11.8% | 9.7% | 7.9% |
| Jul 2026 | 58.4% | 11.7% | 11.7% | 11.7% | 6.4% |
| Aug 2026 | 56% | 13.7% | 13.7% | 9.2% | 7.5% |
| Sep 2026 | 54.3% | 16.2% | 13.3% | 8.9% | 7.3% |
How has the Nudie Jeans and Wrangler comparison changed over the last 12 months?
3 findings
- The lead changed hands once in the 12 months ending September 2026: Nudie Jeans took it in April 2026.
- Across the 12 months ending September 2026, Nudie Jeans’ estimated Share of Search among denim brands worldwide moved from 11.7% to 16.2%, and its estimated monthly branded searches moved from 201K to 246K.
- Across the 12 months ending September 2026, Wrangler’s estimated Share of Search among denim brands worldwide moved from 14.3% to 13.3%, and its estimated monthly branded searches moved from 246K to 201K.
How did search popularity change for denim brands worldwide in September 2026?
2 changes
In September 2026, Nudie Jeans gained estimated Share of Search among denim brands worldwide, from 13.7% to 16.2%.
Estimated monthly branded searches for Wrangler worldwide fell 18.3% over 12 measured months, from 246K to 201K in September 2026.
Other head-to-heads among denim brands
How each brand is measured
Brandwave collects information about searches that people make online using Nudie Jeans’ and Wrangler’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Nudie Jeans
1 branded search term
- nudie jeans
Wrangler
1 branded search term
- wrangler jeans
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.