Brandwave

Ksubi vs Levi's:Which is searched more?

In September 2026, Levi's had more branded searches than Ksubi among denim brands worldwide. Levi's was estimated to have 823K branded searches compared to Ksubi’s 135K, and held a 54.3% Share of Search versus Ksubi’s 8.9%. These are worldwide searches for English-language branded terms.

Share of Search among denim brands worldwide in September 2026Which is more popular in search, Ksubi or Levi's?
Ksubi8.9%135K searches
vs
Levi's54.3%823K searches

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Which is more popular in search, Ksubi or Levi's?

Compare the jeans and denim brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Ksubi and Levi's among denim brands worldwide, by month

Share of Search by month for Levi's, Ksubi. The figures are in the table below the chart.

View monthly share of search table
MonthLevi'sNudie JeansWranglerKsubiLee
Oct 202558.2%11.7%14.3%7.9%7.9%
Nov 202561.1%10.1%12.3%8.3%8.3%
Dec 202557.2%11.5%14.1%9.4%7.7%
Jan 202659.8%12%12%8.1%8.1%
Feb 202659.9%12%12%8%8%
Mar 202659.8%12%12%8.1%8.1%
Apr 202656.4%13.8%11.3%9.3%9.3%
May 202655.1%13.4%13.4%9%9%
Jun 202658.9%11.8%11.8%9.7%7.9%
Jul 202658.4%11.7%11.7%11.7%6.4%
Aug 202656%13.7%13.7%9.2%7.5%
Sep 202654.3%16.2%13.3%8.9%7.3%

How has the Ksubi and Levi's comparison changed over the last 12 months?

  • Levi's was ahead of Ksubi in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Ksubi’s estimated Share of Search among denim brands worldwide moved from 7.9% to 8.9%, and its estimated monthly branded searches held steady at 135K.
  • Across the 12 months ending September 2026, Levi's’ estimated Share of Search among denim brands worldwide moved from 58.2% to 54.3%, and its estimated monthly branded searches moved from 1M to 823K.

How did search popularity change for denim brands worldwide in September 2026?

  1. In September 2026, Levi's lost estimated Share of Search among denim brands worldwide, from 56% to 54.3%.

Other head-to-heads among denim brands

How each brand is measured

Brandwave collects information about searches that people make online using Ksubi’s and Levi's’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Ksubi

1 branded search term

  • ksubi

Levi's

1 branded search term

  • levi's

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

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