Brandwave

How popular isKsubi in search?

In September 2026, there were an estimated 135K branded searches for Ksubi worldwide which held steady over the last 12 months. Ksubi holds 8.9% estimated Share of Search among denim brands worldwide and is ranked 4th of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Levi's54.3%
  2. Nudie Jeans16.2%
  3. Wrangler13.3%
  4. Ksubi8.9%
  5. Lee7.3%
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Which denim brands compete with Ksubi?

Ksubi against denim brands worldwide, by month

Share of Search by month for Levi's, Nudie Jeans, Wrangler, Ksubi, Lee. The figures are in the table below the chart.

View monthly share of search table
MonthLevi'sNudie JeansWranglerKsubiLee
Oct 202558.2%11.7%14.3%7.9%7.9%
Nov 202561.1%10.1%12.3%8.3%8.3%
Dec 202557.2%11.5%14.1%9.4%7.7%
Jan 202659.8%12%12%8.1%8.1%
Feb 202659.9%12%12%8%8%
Mar 202659.8%12%12%8.1%8.1%
Apr 202656.4%13.8%11.3%9.3%9.3%
May 202655.1%13.4%13.4%9%9%
Jun 202658.9%11.8%11.8%9.7%7.9%
Jul 202658.4%11.7%11.7%11.7%6.4%
Aug 202656%13.7%13.7%9.2%7.5%
Sep 202654.3%16.2%13.3%8.9%7.3%

  1. 1.Levi's

    54.3%

    Held 1st. 823K estimated branded searches, 0% vs prior month. Share -1.7 points.

  2. 2.Nudie Jeans

    16.2%

    Held 2nd. 246K estimated branded searches, +22.4% vs prior month. Share +2.6 points.

  3. 3.Wrangler

    13.3%

    Held 3rd. 201K estimated branded searches, 0% vs prior month. Share -0.4 points.

  4. 4.Ksubi

    8.9%

    Held 4th. 135K estimated branded searches, 0% vs prior month. Share -0.3 points.

  5. 5.Lee

    7.3%

    Held 5th. 110K estimated branded searches, 0% vs prior month. Share -0.2 points.

Compare search popularity between Ksubi and its closest rivals

Every comparison with Ksubi

How has branded search demand for Ksubi changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Ksubi worldwide held steady at 135K.
  • Across the 12 months ending September 2026, Ksubi’s estimated Share of Search among denim brands worldwide increased from 7.9% to 8.9%.
  • Across the 12 months ending September 2026, Ksubi’s estimated Share of Search among denim brands worldwide peaked at 11.7% in July 2026 and was lowest at 7.9% in October 2025.

How did search popularity change for denim brands worldwide in September 2026?

  1. In September 2026, Nudie Jeans gained estimated Share of Search among denim brands worldwide, from 13.7% to 16.2%.

  2. In September 2026, Levi's lost estimated Share of Search among denim brands worldwide, from 56% to 54.3%.

  3. Estimated monthly branded searches for Lee worldwide fell 18.5% over 12 measured months, from 135K to 110K in September 2026.

  4. Estimated monthly branded searches for Wrangler worldwide fell 18.3% over 12 measured months, from 246K to 201K in September 2026.

How is Ksubi measured?

Brandwave collects information about searches that people make online using Ksubi’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • ksubi

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How the Brand Demand Index is measured

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