Brandwave

Apollo vs Lusha:Which is more popular by branded search?

In August 2026, Apollo had more branded searches than Lusha among data enrichment platforms worldwide. Apollo was estimated to have 518K branded searches compared to Lusha’s 166K, and held a 56.4% Share of Search versus Lusha’s 18%. These are worldwide searches for English-language branded terms.

Share of Search among data enrichment platforms worldwide in August 2026Which is more popular in search, Apollo or Lusha?
Apollo56.4%518K searches
vs
Lusha18%166K searches

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Which is more popular in search, Apollo or Lusha?

Compare the platforms that enrich contact and company data. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Apollo and Lusha among data enrichment platforms worldwide, by month

Share of Search by month for Apollo, Lusha. The figures are in the table below the chart.

View monthly share of search table
MonthApolloZoomInfoLushaCognismClearbit
Oct 202540.8%28.9%23.5%4.8%2.1%
Nov 202548%23.2%22.9%3.8%2%
Dec 202546.1%27.1%21.9%3%1.9%
Jan 202645.8%26.9%21.7%3.6%1.9%
Feb 202645.9%27.1%21.8%3.7%1.6%
Mar 202653.1%25.5%16.9%2.9%1.5%
Apr 202657.9%23.1%15.4%2.6%1.1%
May 202656.1%22.3%18%2.5%1.1%
Jun 202651.5%24.8%20%2.8%0.98%
Jul 202651.6%24.8%20.1%2.8%0.8%
Aug 202656.4%22.2%18%2.5%0.88%
Sep 2026—————

How has the Apollo and Lusha comparison changed over the last 12 months?

  • Apollo was ahead of Lusha in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Apollo’s estimated Share of Search among data enrichment platforms worldwide moved from 40.8% to 56.4%, and its estimated monthly branded searches moved from 356K to 518K.
  • Across the 11 months ending August 2026, Lusha’s estimated Share of Search among data enrichment platforms worldwide moved from 23.5% to 18%, and its estimated monthly branded searches moved from 205K to 166K.

How did search popularity change for data enrichment platforms worldwide in August 2026?

  1. In August 2026, Apollo gained estimated Share of Search among data enrichment platforms worldwide, from 51.6% to 56.4%.

  2. In August 2026, Lusha lost estimated Share of Search among data enrichment platforms worldwide, from 20.1% to 18%.

How each brand is measured

Brandwave collects information about searches that people make online using Apollo’s and Lusha’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Apollo

21 branded search terms

  • apollo extension chrome
  • apollo io
  • apollo io app
  • apollo io chrome extension
  • apollo io cost
  • apollo io crm
  • apollo io email
  • apollo io extension
  • apollo io extension chrome
  • apollo io extension download
  • apollo io extension for chrome
  • apollo io pricing
  • apollo lead generation
  • Apollo.io
  • apollo.io b2b sales intelligence
  • apollo.io pricing
  • apollo.io sales intelligence
  • app apollo io
  • appapollo io
  • io apollo
  • www apollo io

Lusha

4 branded search terms

  • lusha
  • lusha b2b sales intelligence
  • lusha sales intelligence
  • lusha.com

How the Brand Demand Index is measured

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