Brandwave

ASUS vs Samsung:Which is searched more?

In September 2026, ASUS had more branded searches than Samsung among curved monitor brands worldwide. ASUS had about 1.8 million branded searches, while Samsung had 151,000. ASUS made up 36% of all curved monitor brand searches we track, and Samsung accounted for 3%. These are worldwide searches for English-language branded terms.

Share of searches among curved monitor brands worldwide in September 2026Is ASUS or Samsung more popular in search?
ASUS36%1.8M searches
vs
Samsung3%151K searches

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Is ASUS or Samsung more popular in search?

Compare the curved monitor brands brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

ASUS and Samsung among curved monitor brands worldwide, by month

Share of searches by month for ASUS, Samsung. The figures are in the table below the chart.

View monthly share of searches table
MonthASUSDellMSIAlienwareSamsungLGHP
Oct 202532.4%34.8%21.6%8%2.7%0.39%0.08%
Nov 202529.6%38.4%19.7%8.9%3%0.44%0.07%
Dec 202532.4%34.8%21.6%8%2.7%0.39%0.06%
Jan 202632.4%34.8%21.6%8%2.7%0.39%0.08%
Feb 202636.4%32.5%19.9%7.3%3.5%0.44%0.07%
Mar 202634.1%36.6%18.6%6.9%3.3%0.41%0.07%
Apr 202632.1%34.9%21.4%7.9%3.2%0.47%0.08%
May 202629.6%38.3%19.7%8.9%3%0.44%0.06%
Jun 202631.5%33.4%25.8%6.3%2.6%0.38%0.05%
Jul 202627.2%29.2%33.2%6.7%3.2%0.4%0.07%
Aug 202636.4%32.5%19.9%7.3%3.5%0.44%0.07%
Sep 202636%32.1%19.7%8.8%3%0.36%0.07%

How has the ASUS and Samsung comparison changed over the last 12 months?

3 findings
  • ASUS was ahead of Samsung in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, ASUS’s share of searches among curved monitor brands worldwide moved from 32.4% to 36%, and its estimated monthly branded searches held steady at 1.8M.
  • Across the 12 months ending September 2026, Samsung’s share of searches among curved monitor brands worldwide moved from 2.7% to 3%, and its estimated monthly branded searches held steady at 151K.

How did search popularity change for curved monitor brands worldwide in September 2026?

1 change
  1. In September 2026, Samsung lost share of searches among curved monitor brands worldwide, from 3.5% to 3%.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using ASUS’s and Samsung’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

ASUS

1 branded search term

  • asus

Samsung

2 branded search terms

  • samsung com
  • samsung washer

How the Brand Demand Index is measured

Other head-to-heads among curved monitor brands

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Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.