ASUS vs MSI:Which is searched more?
In September 2026, ASUS had more branded searches than MSI among curved monitor brands worldwide. ASUS had about 1.8 million branded searches, while MSI had 1 million. ASUS made up 36% of all curved monitor brand searches we track, and MSI accounted for 19.7%. These are worldwide searches for English-language branded terms.
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Is ASUS or MSI more popular in search?
Compare the curved monitor brands brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of searches by month for ASUS, MSI. The figures are in the table below the chart.
View monthly share of searches table
| Month | ASUS | Dell | MSI | Alienware | Samsung | LG | HP |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 32.4% | 34.8% | 21.6% | 8% | 2.7% | 0.39% | 0.08% |
| Nov 2025 | 29.6% | 38.4% | 19.7% | 8.9% | 3% | 0.44% | 0.07% |
| Dec 2025 | 32.4% | 34.8% | 21.6% | 8% | 2.7% | 0.39% | 0.06% |
| Jan 2026 | 32.4% | 34.8% | 21.6% | 8% | 2.7% | 0.39% | 0.08% |
| Feb 2026 | 36.4% | 32.5% | 19.9% | 7.3% | 3.5% | 0.44% | 0.07% |
| Mar 2026 | 34.1% | 36.6% | 18.6% | 6.9% | 3.3% | 0.41% | 0.07% |
| Apr 2026 | 32.1% | 34.9% | 21.4% | 7.9% | 3.2% | 0.47% | 0.08% |
| May 2026 | 29.6% | 38.3% | 19.7% | 8.9% | 3% | 0.44% | 0.06% |
| Jun 2026 | 31.5% | 33.4% | 25.8% | 6.3% | 2.6% | 0.38% | 0.05% |
| Jul 2026 | 27.2% | 29.2% | 33.2% | 6.7% | 3.2% | 0.4% | 0.07% |
| Aug 2026 | 36.4% | 32.5% | 19.9% | 7.3% | 3.5% | 0.44% | 0.07% |
| Sep 2026 | 36% | 32.1% | 19.7% | 8.8% | 3% | 0.36% | 0.07% |
How has the ASUS and MSI comparison changed over the last 12 months?
3 findings
- The lead changed hands 2 times in the 12 months ending September 2026: MSI took it in July 2026, ASUS took it in August 2026.
- Across the 12 months ending September 2026, ASUS’s share of searches among curved monitor brands worldwide moved from 32.4% to 36%, and its estimated monthly branded searches held steady at 1.8M.
- Across the 12 months ending September 2026, MSI’s share of searches among curved monitor brands worldwide moved from 21.6% to 19.7%, and its estimated monthly branded searches moved from 1.2M to 1M.
How did search popularity change for curved monitor brands worldwide in September 2026?
1 change
Estimated monthly branded searches for MSI worldwide fell 18% over 12 measured months, from 1.2M to 1M in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using ASUS’s and MSI’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among curved monitor brands
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