Cot bed brands:Which are searched most?
In September 2026, Silver Cross was the most searched among cot bed brands worldwide, with an estimated 121K branded searches and 78.7% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.
Silver Cross78.7%
Boori11.7%
Snuz9.6%
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Share of SearchLeaderboard
Compare the cot bed brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Silver Cross, Boori, Snuz. The figures are in the table below the chart.
View monthly share of search table
| Month | Silver Cross | Boori | Snuz |
|---|---|---|---|
| Oct 2025 | 75.1% | 12.5% | 12.5% |
| Nov 2025 | 71.3% | 14.4% | 14.4% |
| Dec 2025 | 71.7% | 12.7% | 15.6% |
| Jan 2026 | 77.2% | 11.4% | 11.4% |
| Feb 2026 | 76.6% | 10.5% | 12.9% |
| Mar 2026 | 75.7% | 9.7% | 14.6% |
| Apr 2026 | 76.1% | 11.9% | 11.9% |
| May 2026 | 76.1% | 11.9% | 11.9% |
| Jun 2026 | 77.6% | 12.3% | 10.1% |
| Jul 2026 | 80.4% | 9.8% | 9.8% |
| Aug 2026 | 78.4% | 10.8% | 10.8% |
| Sep 2026 | 78.7% | 11.7% | 9.6% |
This month’s ranking, September 2026
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 78.7% | 121K | -7.6% | +0.3 points | |
| 2, held 2nd | 11.7% | 18.1K | 0% | +0.9 points | |
| 3, held 3rd | 9.6% | 14.8K | -18.2% | -1.2 points |
Compare search popularity between leading brands
Which brand is most popular in search among cot bed brands worldwide?
3 brands
In September 2026, Silver Cross was the most searched among cot bed brands worldwide, with an estimated 121K branded searches and 78.7% estimated Share of Search within this set. Boori is in 2nd place, 66.9 percentage points behind at 11.7% Share of Search.
| Brand | Share of Search | Peak | Low | Rank |
|---|---|---|---|---|
| Silver Cross | 75.1% → 78.7% | 80.4%Jul 2026 | 71.3%Nov 2025 | 1st |
| Boori | 12.5% → 11.7% | 14.4%Nov 2025 | 9.7%Mar 2026 | 2nd |
| Snuz | 12.5% → 9.6% | 15.6%Dec 2025 | 9.6%Sep 2026 | 3rd |
Each finding as a sentence
- Across the 12 months ending September 2026, Silver Cross’ estimated Share of Search among cot bed brands worldwide increased from 75.1% to 78.7%.
- Across the 12 months ending September 2026, Boori’s estimated Share of Search among cot bed brands worldwide decreased from 12.5% to 11.7%.
- Across the 12 months ending September 2026, Snuz’s estimated Share of Search among cot bed brands worldwide decreased from 12.5% to 9.6%.
- Across the 12 months ending September 2026, Silver Cross’ estimated Share of Search among cot bed brands worldwide peaked at 80.4% in July 2026 and was lowest at 71.3% in November 2025.
- Across the 12 months ending September 2026, Boori’s estimated Share of Search among cot bed brands worldwide peaked at 14.4% in November 2025 and was lowest at 9.7% in March 2026.
- Across the 12 months ending September 2026, Snuz’s estimated Share of Search among cot bed brands worldwide peaked at 15.6% in December 2025 and was lowest at 9.6% in September 2026.
How did search popularity change for cot bed brands worldwide in September 2026?
3 changes
In September 2026, Boori gained estimated Share of Search among cot bed brands worldwide, from 10.8% to 11.7%.
In September 2026, Snuz lost estimated Share of Search among cot bed brands worldwide, from 10.8% to 9.6%.
Estimated monthly branded searches for Silver Cross worldwide rose 11.4% over 12 measured months, from 109K to 121K in September 2026.
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