Dometic vs Igloo:Which is searched more?
In September 2026, Igloo had more branded searches than Dometic among cool box brands worldwide. Igloo was estimated to have 147K branded searches compared to Dometic’s 94.1K, and held a 13% Share of Search versus Dometic’s 8.4%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Dometic or Igloo?
Compare the cool box brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Igloo, Dometic. The figures are in the table below the chart.
View monthly share of search table
| Month | DeWalt | Coleman | Igloo | Dometic | Vango | Icey-Tek |
|---|---|---|---|---|---|---|
| Oct 2025 | 60.2% | 22% | 8.8% | 8.3% | 0.39% | 0.31% |
| Nov 2025 | 66.7% | 19.9% | 6.5% | 6.2% | 0.29% | 0.34% |
| Dec 2025 | 67.3% | 20.1% | 6.7% | 5.2% | 0.29% | 0.42% |
| Jan 2026 | 62.7% | 22.9% | 6.2% | 7.2% | 0.61% | 0.4% |
| Feb 2026 | 65.5% | 19.6% | 6.5% | 7.4% | 0.64% | 0.34% |
| Mar 2026 | 58.6% | 21.4% | 10.6% | 8.1% | 0.86% | 0.3% |
| Apr 2026 | 54.3% | 19.8% | 17.1% | 7.6% | 0.98% | 0.28% |
| May 2026 | 52.9% | 19.4% | 17.1% | 9% | 1.2% | 0.41% |
| Jun 2026 | 52.8% | 19.3% | 17.4% | 9% | 1.2% | 0.33% |
| Jul 2026 | 47.4% | 21.2% | 19.3% | 10.1% | 1.6% | 0.45% |
| Aug 2026 | 54.2% | 19.8% | 14.8% | 9.3% | 1.5% | 0.42% |
| Sep 2026 | 59.8% | 17.8% | 13% | 8.4% | 0.72% | 0.31% |
How has the Dometic and Igloo comparison changed over the last 12 months?
3 findings
- The lead changed hands 2 times in the 12 months ending September 2026: Dometic took it in January 2026, Igloo took it in March 2026.
- Across the 12 months ending September 2026, Dometic’s estimated Share of Search among cool box brands worldwide moved from 8.3% to 8.4%, and its estimated monthly branded searches moved from 92.9K to 94.1K.
- Across the 12 months ending September 2026, Igloo’s estimated Share of Search among cool box brands worldwide moved from 8.8% to 13%, and its estimated monthly branded searches moved from 98.7K to 147K.
How did search popularity change for cool box brands worldwide in September 2026?
2 changes
In September 2026, Igloo lost estimated Share of Search among cool box brands worldwide, from 14.8% to 13%.
In September 2026, Dometic lost estimated Share of Search among cool box brands worldwide, from 9.3% to 8.4%.
Other head-to-heads among cool box brands
How each brand is measured
Brandwave collects information about searches that people make online using Dometic’s and Igloo’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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