Brandwave

Commission management platforms:Which brands are most popular in search?

In August 2026, Spiff was the most searched among commission management platforms worldwide, with an estimated 22.2K branded searches and 45.6% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Spiff45.6%
  2. Xactly21.7%
  3. CaptivateIQ16.7%
  4. Varicent11.1%
  5. Qobra4.9%

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Share of SearchLeaderboard

Compare the platforms sales commissions are calculated in. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among commission management platforms worldwide, by month

Share of Search by month for Spiff, Xactly, CaptivateIQ, Varicent, Qobra. The figures are in the table below the chart.

View monthly share of search table
MonthSpiffXactlyCaptivateIQVaricentQobra
Oct 202546.3%22.3%13.9%11.3%6.2%
Nov 202545.8%22%13.6%11.1%7.4%
Dec 202545.8%22%13.7%11.1%7.4%
Jan 202646.5%22.1%13.9%11.3%6.2%
Feb 202649.6%19.6%12.2%12.1%6.6%
Mar 202693.4%2.7%1.7%1.4%0.91%
Apr 202646.5%22.1%13.9%11.3%6.2%
May 202655.1%17.6%13.5%9%4.8%
Jun 202645.9%21.8%13.7%11.2%7.4%
Jul 202644.5%21.2%16.3%10.8%7.2%
Aug 202645.6%21.7%16.7%11.1%4.9%
Sep 2026—————

This month’s ranking, August 2026

  1. 1.Spiff

    45.6%

    Held 1st. 22.2K estimated branded searches, 0% vs prior month. Share +1.1 points.

  2. 2.Xactly

    21.7%

    Held 2nd. 10.6K estimated branded searches, -0.09% vs prior month. Share +0.5 points.

  3. 3.CaptivateIQ

    16.7%

    Held 3rd. 8.1K estimated branded searches, 0% vs prior month. Share +0.4 points.

  4. 4.Varicent

    11.1%

    Held 4th. 5.4K estimated branded searches, 0% vs prior month. Share +0.3 points.

  5. 5.Qobra

    4.9%

    Held 5th. 2.4K estimated branded searches, -33.3% vs prior month. Share -2.3 points.

Compare search popularity between leading brands

Which brand is most popular in search among commission management platforms worldwide?

In August 2026, Spiff was the most searched among commission management platforms worldwide, with an estimated 22.2K branded searches and 45.6% estimated Share of Search within this set. Xactly is in 2nd place, 23.9 percentage points behind at 21.7% Share of Search.

Global commission management platforms, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Spiff46.3% → 45.6%93.4%Mar 202644.5%Jul 20261st
Xactly22.3% → 21.7%22.3%Oct 20252.7%Mar 20262nd
CaptivateIQ13.9% → 16.7%16.7%Aug 20261.7%Mar 20263rd
Varicent11.3% → 11.1%12.1%Feb 20261.4%Mar 20264th
Qobra6.2% → 4.9%7.4%Jun 20260.91%Mar 20265th

Each finding as a sentence

  • Across the 11 months ending August 2026, Spiff’s estimated Share of Search among commission management platforms worldwide decreased from 46.3% to 45.6%.
  • Across the 11 months ending August 2026, Xactly’s estimated Share of Search among commission management platforms worldwide decreased from 22.3% to 21.7%.
  • Across the 11 months ending August 2026, CaptivateIQ’s estimated Share of Search among commission management platforms worldwide increased from 13.9% to 16.7%.
  • Across the 11 months ending August 2026, Qobra’s estimated Share of Search among commission management platforms worldwide decreased from 6.2% to 4.9%.
  • Across the 11 months ending August 2026, Spiff’s estimated Share of Search among commission management platforms worldwide peaked at 93.4% in March 2026 and was lowest at 44.5% in July 2026.
  • Across the 11 months ending August 2026, Xactly’s estimated Share of Search among commission management platforms worldwide peaked at 22.3% in October 2025 and was lowest at 2.7% in March 2026.
  • Across the 11 months ending August 2026, CaptivateIQ’s estimated Share of Search among commission management platforms worldwide peaked at 16.7% in August 2026 and was lowest at 1.7% in March 2026.
  • Across the 11 months ending August 2026, Varicent’s estimated Share of Search among commission management platforms worldwide peaked at 12.1% in February 2026 and was lowest at 1.4% in March 2026.
  • Across the 11 months ending August 2026, Qobra’s estimated Share of Search among commission management platforms worldwide peaked at 7.4% in June 2026 and was lowest at 0.91% in March 2026.
  • Across the 11 months ending August 2026, Varicent held steady: its estimated Share of Search among commission management platforms worldwide moved less than 0.5 percentage points.

How did search popularity change for commission management platforms worldwide in August 2026?

  1. In August 2026, Spiff gained estimated Share of Search among commission management platforms worldwide, from 44.5% to 45.6%.

  2. In August 2026, Xactly gained estimated Share of Search among commission management platforms worldwide, from 21.2% to 21.7%.

  3. In August 2026, Qobra lost estimated Share of Search among commission management platforms worldwide, from 7.2% to 4.9%.

  4. CaptivateIQ’s estimated Share of Search among commission management platforms worldwide has gained ground for 3 months in a row, from 13.5% to 16.7% in August 2026.

  5. Estimated monthly branded searches for Varicent worldwide fell 18.2% over 11 measured months, from 6.6K to 5.4K in August 2026.

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