Qobra vs Varicent:Which is more popular by branded search?
In August 2026, Varicent had more branded searches than Qobra among commission management platforms worldwide. Varicent was estimated to have 5.4K branded searches compared to Qobra’s 2.4K, and held an 11.1% Share of Search versus Qobra’s 4.9%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Qobra or Varicent?
Compare the platforms sales commissions are calculated in. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Varicent, Qobra. The figures are in the table below the chart.
View monthly share of search table
| Month | Spiff | Xactly | CaptivateIQ | Varicent | Qobra |
|---|---|---|---|---|---|
| Oct 2025 | 46.3% | 22.3% | 13.9% | 11.3% | 6.2% |
| Nov 2025 | 45.8% | 22% | 13.6% | 11.1% | 7.4% |
| Dec 2025 | 45.8% | 22% | 13.7% | 11.1% | 7.4% |
| Jan 2026 | 46.5% | 22.1% | 13.9% | 11.3% | 6.2% |
| Feb 2026 | 49.6% | 19.6% | 12.2% | 12.1% | 6.6% |
| Mar 2026 | 93.4% | 2.7% | 1.7% | 1.4% | 0.91% |
| Apr 2026 | 46.5% | 22.1% | 13.9% | 11.3% | 6.2% |
| May 2026 | 55.1% | 17.6% | 13.5% | 9% | 4.8% |
| Jun 2026 | 45.9% | 21.8% | 13.7% | 11.2% | 7.4% |
| Jul 2026 | 44.5% | 21.2% | 16.3% | 10.8% | 7.2% |
| Aug 2026 | 45.6% | 21.7% | 16.7% | 11.1% | 4.9% |
| Sep 2026 | — | — | — | — | — |
How has the Qobra and Varicent comparison changed over the last 12 months?
3 findings
- Varicent was ahead of Qobra in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Qobra’s estimated Share of Search among commission management platforms worldwide moved from 6.2% to 4.9%, and its estimated monthly branded searches moved from 3.6K to 2.4K.
- Across the 11 months ending August 2026, Varicent’s estimated Share of Search among commission management platforms worldwide moved from 11.3% to 11.1%, and its estimated monthly branded searches moved from 6.6K to 5.4K.
How did search popularity change for commission management platforms worldwide in August 2026?
2 changes
In August 2026, Qobra lost estimated Share of Search among commission management platforms worldwide, from 7.2% to 4.9%.
Estimated monthly branded searches for Varicent worldwide fell 18.2% over 11 measured months, from 6.6K to 5.4K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Qobra’s and Varicent’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.