Brandwave

How popular isVaricent in search?

In August 2026, there were an estimated 5.4K branded searches for Varicent worldwide which is down 18.2% over the last 11 months. Varicent holds 11.1% estimated Share of Search among commission management platforms worldwide and is ranked 4th of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Spiff45.6%
  2. Xactly21.7%
  3. CaptivateIQ16.7%
  4. Varicent11.1%
  5. Qobra4.9%
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Which commission management platforms compete with Varicent?

Varicent against commission management platforms worldwide, by month

Share of Search by month for Spiff, Xactly, CaptivateIQ, Varicent, Qobra. The figures are in the table below the chart.

View monthly share of search table
MonthSpiffXactlyCaptivateIQVaricentQobra
Oct 202546.3%22.3%13.9%11.3%6.2%
Nov 202545.8%22%13.6%11.1%7.4%
Dec 202545.8%22%13.7%11.1%7.4%
Jan 202646.5%22.1%13.9%11.3%6.2%
Feb 202649.6%19.6%12.2%12.1%6.6%
Mar 202693.4%2.7%1.7%1.4%0.91%
Apr 202646.5%22.1%13.9%11.3%6.2%
May 202655.1%17.6%13.5%9%4.8%
Jun 202645.9%21.8%13.7%11.2%7.4%
Jul 202644.5%21.2%16.3%10.8%7.2%
Aug 202645.6%21.7%16.7%11.1%4.9%
Sep 2026—————

  1. 1.Spiff

    45.6%

    Held 1st. 22.2K estimated branded searches, 0% vs prior month. Share +1.1 points.

  2. 2.Xactly

    21.7%

    Held 2nd. 10.6K estimated branded searches, -0.09% vs prior month. Share +0.5 points.

  3. 3.CaptivateIQ

    16.7%

    Held 3rd. 8.1K estimated branded searches, 0% vs prior month. Share +0.4 points.

  4. 4.Varicent

    11.1%

    Held 4th. 5.4K estimated branded searches, 0% vs prior month. Share +0.3 points.

  5. 5.Qobra

    4.9%

    Held 5th. 2.4K estimated branded searches, -33.3% vs prior month. Share -2.3 points.

Compare search popularity between Varicent and its closest rivals

How has branded search demand for Varicent changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Varicent worldwide fell from 6.6K to 5.4K.
  • Across the 11 months ending August 2026, Varicent’s estimated Share of Search among commission management platforms worldwide peaked at 12.1% in February 2026 and was lowest at 1.4% in March 2026.

How did search popularity change for commission management platforms worldwide in August 2026?

  1. In August 2026, Spiff gained estimated Share of Search among commission management platforms worldwide, from 44.5% to 45.6%.

  2. In August 2026, Xactly gained estimated Share of Search among commission management platforms worldwide, from 21.2% to 21.7%.

  3. In August 2026, Qobra lost estimated Share of Search among commission management platforms worldwide, from 7.2% to 4.9%.

  4. CaptivateIQ’s estimated Share of Search among commission management platforms worldwide has gained ground for 3 months in a row, from 13.5% to 16.7% in August 2026.

  5. Estimated monthly branded searches for Varicent worldwide fell 18.2% over 11 measured months, from 6.6K to 5.4K in August 2026.

How is Varicent measured?

Brandwave collects information about searches that people make online using Varicent’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • varicent

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How the Brand Demand Index is measured

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