Brandwave

D'USSÉ vs Rémy Martin:Which is more popular?

In September 2026, Rémy Martin had more branded searches than D'USSÉ among cognac brands worldwide. Rémy Martin had about 368,000 branded searches, while D'USSÉ had 60,500. Rémy Martin made up 22.7% of all cognac brand searches we track, and D'USSÉ accounted for 3.7%. When we asked ChatGPT and Google AI Overviews about cognac brands, Rémy Martin appeared in all five answers and D'USSÉ in one. Rémy Martin was mentioned before D'USSÉ in every answer.

Among cognac brands worldwide in September 2026

Who do people search for more?

Rémy Martin, about 6 searches for every 1 for D'USSÉ

Rémy Martin 368K searchesD'USSÉ 60.5K searches

Who does AI mention more?

Rémy Martin, mentioned in every answer we collected

Rémy Martin in 5 of 5D'USSÉ in 1 of 5

Who does AI recommend more?

Rémy Martin, named ahead of D'USSÉ in every answer

Rémy Martin first in 5D'USSÉ never first

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Top cognac brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Rémy Martin appeared in all five answers. D'USSÉ was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. Rémy Martin was listed before D'USSÉ in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Hennessy1st
  2. Rémy Martin2nd
  3. Courvoisier3rd
  4. Martell4th
  5. Pierre Ferrand5th
  6. Camus6th
  7. Hine7th
  8. D'USSÉ8th
  9. Delamain9th
  10. Frapin10th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Hennessy5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Rémy Martin5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Courvoisier5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Martell2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Camus2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Hine2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Pierre Ferrand2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • D'USSÉ1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Delamain1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Frapin1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers

See every answer about cognac brands

5 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 25, 2026.

Is D'USSÉ or Rémy Martin more popular in search?

This chart shows how often people search Google for D'USSÉ and Rémy Martin by name. Each line represents a brand's share of searches for all ten cognac brands we track, month by month, from English-language searches worldwide.

D'USSÉ and Rémy Martin among cognac brands worldwide, by month

Share of searches by month for Rémy Martin, D'USSÉ. The figures are in the table below the chart.

View monthly share of searches table
MonthHennessyRémy MartinMartellCourvoisierD'USSÉCamusDelamainHinePierre FerrandFrapin
Oct 202565.7%16.2%5.9%5.9%4%0.8%0.65%0.43%0.19%0.16%
Nov 202564.8%15.9%5.9%7.1%3.9%0.96%0.64%0.43%0.19%0.19%
Dec 202560.7%18.3%6.7%8.2%3.7%0.9%0.6%0.49%0.22%0.18%
Jan 202663.8%19.2%5.8%5.8%3.2%0.94%0.63%0.42%0.18%0.18%
Feb 202662.6%18.7%6.9%5.6%3.8%0.92%0.62%0.41%0.22%0.18%
Mar 202662.5%18.7%6.9%5.6%3.8%0.92%0.75%0.5%0.27%0.18%
Apr 202662.6%18.7%6.9%5.6%3.8%0.92%0.62%0.41%0.22%0.18%
May 202669.2%13.9%6.3%5.1%3.4%0.84%0.68%0.3%0.17%0.13%
Jun 202667.2%16.5%6.1%5%3.3%0.67%0.67%0.3%0.16%0.13%
Jul 202669.2%13.9%6.3%5.1%3.4%0.69%0.84%0.25%0.17%0.13%
Aug 202664.7%19.5%5.9%4.8%3.2%0.64%0.78%0.28%0.16%0.12%
Sep 202661.7%22.7%5.6%4.6%3.7%0.61%0.61%0.27%0.15%0.12%

How has the D'USSÉ and Rémy Martin comparison changed over the last 12 months?

3 findings
  • Rémy Martin was ahead of D'USSÉ in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, D'USSÉ’s share of searches among cognac brands worldwide moved from 4% to 3.7%, and its estimated monthly branded searches held steady at 60.5K.
  • Across the 12 months ending September 2026, Rémy Martin’s share of searches among cognac brands worldwide moved from 16.2% to 22.7%, and its estimated monthly branded searches moved from 246K to 368K.

How did search popularity change for cognac brands worldwide in September 2026?

2 changes

  1. In September 2026, Rémy Martin gained share of searches among cognac brands worldwide, from 19.5% to 22.7%.

  2. In September 2026, D'USSÉ gained share of searches among cognac brands worldwide, from 3.2% to 3.7%.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using D'USSÉ’s and Rémy Martin’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

D'USSÉ

1 branded search term

  • dusse

Rémy Martin

1 branded search term

  • remy martin

How the Brand Demand Index is measured

Other head-to-heads among cognac brands

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