Brandwave

Coding bootcamps:Which brands are most popular in search?

In August 2026, General Assembly was the most searched among coding bootcamps worldwide, with an estimated 18.1K branded searches and 40.2% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. General Assembly40.2%
  2. Le Wagon32.9%
  3. Ironhack18%
  4. Flatiron School5.3%
  5. Code Institute3.6%

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Share of SearchLeaderboard

Compare the bootcamps that train software developers. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among coding bootcamps worldwide, by month

Share of Search by month for General Assembly, Le Wagon, Ironhack, Flatiron School, Code Institute. The figures are in the table below the chart.

View monthly share of search table
MonthGeneral AssemblyLe WagonIronhackFlatiron SchoolCode Institute
Oct 202549.4%27.1%14.8%4.4%4.4%
Nov 202545.2%30.3%16.5%4%4%
Dec 202544.4%29.6%16.2%5.9%3.9%
Jan 202649.3%27%14.7%5.4%3.5%
Feb 202645.1%30.2%16.5%4.9%3.3%
Mar 202650.6%27.7%15.1%3.6%3%
Apr 202643.2%35.4%12.9%4.6%3.8%
May 202646.2%30.9%13.8%4.9%4.1%
Jun 202645.9%30.6%13.6%5%5%
Jul 202641.3%33.8%15.1%5.5%4.3%
Aug 202640.2%32.9%18%5.3%3.6%
Sep 2026—————

This month’s ranking, August 2026

  1. 1.General Assembly

    40.2%

    Held 1st. 18.1K estimated branded searches, 0% vs prior month. Share -1.1 points.

  2. 2.Le Wagon

    32.9%

    Held 2nd. 14.8K estimated branded searches, 0% vs prior month. Share -0.9 points.

  3. 3.Ironhack

    18%

    Held 3rd. 8.1K estimated branded searches, +22.7% vs prior month. Share +2.9 points.

  4. 4.Flatiron School

    5.3%

    Held 4th. 2.4K estimated branded searches, 0% vs prior month. Share -0.1 points.

  5. 5.Code Institute

    3.6%

    Held 5th. 1.6K estimated branded searches, -15.8% vs prior month. Share -0.8 points.

Compare search popularity between leading brands

Which brand is most popular in search among coding bootcamps worldwide?

In August 2026, General Assembly was the most searched among coding bootcamps worldwide, with an estimated 18.1K branded searches and 40.2% estimated Share of Search within this set. Le Wagon is in 2nd place, 7.3 percentage points behind at 32.9% Share of Search.

Global coding bootcamps, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
General Assembly49.4% → 40.2%50.6%Mar 202640.2%Aug 20261st
Le Wagon27.1% → 32.9%35.4%Apr 202627%Jan 20262nd
Ironhack14.8% → 18%18%Aug 202612.9%Apr 20263rd
Flatiron School4.4% → 5.3%5.9%Dec 20253.6%Mar 20265th → 4th
Code Institute4.4% → 3.6%5%Jun 20263%Mar 20264th → 5th

Each finding as a sentence

  • Across the 11 months ending August 2026, General Assembly’s estimated Share of Search among coding bootcamps worldwide decreased from 49.4% to 40.2%.
  • Across the 11 months ending August 2026, Le Wagon’s estimated Share of Search among coding bootcamps worldwide increased from 27.1% to 32.9%.
  • Across the 11 months ending August 2026, Ironhack’s estimated Share of Search among coding bootcamps worldwide increased from 14.8% to 18%.
  • Across the 11 months ending August 2026, Flatiron School’s estimated Share of Search among coding bootcamps worldwide increased from 4.4% to 5.3%.
  • Across the 11 months ending August 2026, Code Institute’s estimated Share of Search among coding bootcamps worldwide decreased from 4.4% to 3.6%.
  • Across the 11 months ending August 2026, General Assembly’s estimated Share of Search among coding bootcamps worldwide peaked at 50.6% in March 2026 and was lowest at 40.2% in August 2026.
  • Across the 11 months ending August 2026, Le Wagon’s estimated Share of Search among coding bootcamps worldwide peaked at 35.4% in April 2026 and was lowest at 27% in January 2026.
  • Across the 11 months ending August 2026, Ironhack’s estimated Share of Search among coding bootcamps worldwide peaked at 18% in August 2026 and was lowest at 12.9% in April 2026.
  • Across the 11 months ending August 2026, Flatiron School’s estimated Share of Search among coding bootcamps worldwide peaked at 5.9% in December 2025 and was lowest at 3.6% in March 2026.
  • Across the 11 months ending August 2026, Code Institute’s estimated Share of Search among coding bootcamps worldwide peaked at 5% in June 2026 and was lowest at 3% in March 2026.
  • Across the 11 months ending August 2026, Flatiron School rose from 5th to 4th among coding bootcamps worldwide.
  • Across the 11 months ending August 2026, Code Institute fell from 4th to 5th among coding bootcamps worldwide.

How did search popularity change for coding bootcamps worldwide in August 2026?

  1. In August 2026, Ironhack gained estimated Share of Search among coding bootcamps worldwide, from 15.1% to 18%.

  2. In August 2026, General Assembly lost estimated Share of Search among coding bootcamps worldwide, from 41.3% to 40.2%.

  3. In August 2026, Le Wagon lost estimated Share of Search among coding bootcamps worldwide, from 33.8% to 32.9%.

  4. In August 2026, Code Institute lost estimated Share of Search among coding bootcamps worldwide, from 4.3% to 3.6%.

  5. Estimated monthly branded searches for Flatiron School worldwide fell 33.3% over 11 measured months, from 3.6K to 2.4K in August 2026.

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