GitHub vs GitLab:Which is more popular by branded search?
In August 2026, GitHub had more branded searches than GitLab among code review platforms worldwide. GitHub was estimated to have 16.6M branded searches compared to GitLab’s 682K, and held a 94.9% Share of Search versus GitLab’s 3.9%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, GitHub or GitLab?
Compare the platforms teams review code changes in. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for GitHub, GitLab. The figures are in the table below the chart.
View monthly share of search table
| Month | GitHub | GitLab | Bitbucket | Review Board | Graphite |
|---|---|---|---|---|---|
| Oct 2025 | 91.1% | 6.9% | 2% | 0.02% | <0.01% |
| Nov 2025 | 93.6% | 4.7% | 1.7% | 0.02% | <0.01% |
| Dec 2025 | 92.2% | 5.7% | 2% | 0.02% | 0.02% |
| Jan 2026 | 92.2% | 5.7% | 2% | 0.02% | <0.01% |
| Feb 2026 | 93.5% | 4.7% | 1.7% | 0.02% | <0.01% |
| Mar 2026 | 93.8% | 4.8% | 1.4% | 0.01% | <0.01% |
| Apr 2026 | 93.9% | 4.7% | 1.4% | 0.02% | <0.01% |
| May 2026 | 93.9% | 4.7% | 1.4% | 0.01% | <0.01% |
| Jun 2026 | 92.9% | 5.7% | 1.4% | 0.02% | <0.01% |
| Jul 2026 | 93.9% | 4.7% | 1.4% | 0.02% | <0.01% |
| Aug 2026 | 94.9% | 3.9% | 1.1% | 0.01% | <0.01% |
| Sep 2026 | — | — | — | — | — |
How has the GitHub and GitLab comparison changed over the last 12 months?
3 findings
- GitHub was ahead of GitLab in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, GitHub’s estimated Share of Search among code review platforms worldwide moved from 91.1% to 94.9%, and its estimated monthly branded searches moved from 11.1M to 16.6M.
- Across the 11 months ending August 2026, GitLab’s estimated Share of Search among code review platforms worldwide moved from 6.9% to 3.9%, and its estimated monthly branded searches moved from 839K to 682K.
How did search popularity change for code review platforms worldwide in August 2026?
2 changes
In August 2026, GitHub gained estimated Share of Search among code review platforms worldwide, from 93.9% to 94.9%.
In August 2026, GitLab lost estimated Share of Search among code review platforms worldwide, from 4.7% to 3.9%.
How each brand is measured
Brandwave collects information about searches that people make online using GitHub’s and GitLab’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.