Brandwave

HyperX vs RODE:Which is searched more?

In September 2026, HyperX had more branded searches than RODE among boom Arm brands worldwide. HyperX was estimated to have 541K branded searches compared to RODE’s 392K, and held a 26.8% Share of Search versus RODE’s 19.5%. These are worldwide searches for English-language branded terms.

Share of Search among boom Arm brands worldwide in September 2026Which is more popular in search, HyperX or RODE?
HyperX26.8%541K searches
vs
RODE19.5%392K searches

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Which is more popular in search, HyperX or RODE?

Compare the boom arm brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

HyperX and RODE among boom Arm brands worldwide, by month

Share of Search by month for HyperX, RODE. The figures are in the table below the chart.

View monthly share of search table
MonthHyperXRODEElgatoYETIShureBlue
Oct 202528.1%18.8%19.4%18%10.5%5.3%
Nov 202530.9%18.9%16.1%20.2%8.7%5.2%
Dec 202529.5%15%15.4%26.7%8.3%5.1%
Jan 202629.8%17.4%17.9%19.3%9.7%6%
Feb 202628.4%19.3%16.3%19.7%10.8%5.4%
Mar 202628.1%19.5%19.5%16.8%10.7%5.4%
Apr 202627.3%20.4%17%19.8%10.7%4.9%
May 202625.5%19.4%19.2%21.4%10.1%4.4%
Jun 202627.7%20.1%16.3%22.1%9.2%4.6%
Jul 202626.6%21.5%15.8%22.2%8.9%5.2%
Aug 202626.6%19.3%15.8%23.4%9.5%5.3%
Sep 202626.8%19.5%19.3%19.2%10.9%4.4%

How has the HyperX and RODE comparison changed over the last 12 months?

  • HyperX was ahead of RODE in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, HyperX’s estimated Share of Search among boom Arm brands worldwide moved from 28.1% to 26.8%, and its estimated monthly branded searches moved from 577K to 541K.
  • Across the 12 months ending September 2026, RODE’s estimated Share of Search among boom Arm brands worldwide moved from 18.8% to 19.5%, and its estimated monthly branded searches moved from 385K to 392K.

How did search popularity change for boom Arm brands worldwide in September 2026?

  1. In September 2026, RODE rose from 3rd to 2nd among boom Arm brands worldwide.

Other head-to-heads among boom Arm brands

How each brand is measured

Brandwave collects information about searches that people make online using HyperX’s and RODE’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

HyperX

4 branded search terms

  • hyperx
  • hyperx alpha cloud
  • hyperx cloud 2
  • hyperx cloud 3

RODE

5 branded search terms

  • rode
  • rode com
  • rode microphone
  • rode podmic
  • rode wireless pro

How the Brand Demand Index is measured

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