Brandwave

KitchenAid vs Pyrex:Which is searched more?

In September 2026, KitchenAid had more branded searches than Pyrex among bakeware brands worldwide. KitchenAid was estimated to have 884K branded searches compared to Pyrex’s 165K, and held a 29.9% Share of Search versus Pyrex’s 5.6%. These are worldwide searches for English-language branded terms.

Share of Search among bakeware brands worldwide in September 2026Which is more popular in search, KitchenAid or Pyrex?
KitchenAid29.9%884K searches
vs
Pyrex5.6%165K searches

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Which is more popular in search, KitchenAid or Pyrex?

Compare the bakeware brands shoppers choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

KitchenAid and Pyrex among bakeware brands worldwide, by month

Share of Search by month for KitchenAid, Pyrex. The figures are in the table below the chart.

View monthly share of search table
MonthLe CreusetKitchenAidTramontinaPyrexWiltshireUSA PanBaker's SecretChicago Metallic
Oct 202544.8%38.6%9%4.9%2.2%0.36%0.06%0.09%
Nov 202545.7%40.7%7.5%4.1%1.5%0.37%0.06%0.06%
Dec 202546.6%40.9%6.3%4.2%1.5%0.46%0.07%0.07%
Jan 202643.8%38.3%8.8%5.9%2.6%0.43%0.08%0.08%
Feb 202643.4%38.2%8.7%5.9%3.2%0.43%0.07%0.1%
Mar 202642.5%37.5%10.5%5.8%3.2%0.42%0.08%0.1%
Apr 202642.8%37.2%10.6%5.8%3.2%0.35%0.08%0.08%
May 202645.6%33%11.3%6.2%3.4%0.37%0.1%0.09%
Jun 202645.8%32.8%11.3%6.2%3.4%0.3%0.08%0.09%
Jul 202645.8%32.8%11.3%6.2%3.4%0.37%0.08%0.09%
Aug 202644.7%32.4%11%7.4%4%0.36%0.1%0.09%
Sep 202650.7%29.9%10.2%5.6%3.1%0.41%0.09%0.08%

How has the KitchenAid and Pyrex comparison changed over the last 12 months?

  • KitchenAid was ahead of Pyrex in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, KitchenAid’s estimated Share of Search among bakeware brands worldwide moved from 38.6% to 29.9%, and its estimated monthly branded searches moved from 1.3M to 884K.
  • Across the 12 months ending September 2026, Pyrex’s estimated Share of Search among bakeware brands worldwide moved from 4.9% to 5.6%, and its estimated monthly branded searches held steady at 165K.

How did search popularity change for bakeware brands worldwide in September 2026?

  1. In September 2026, KitchenAid lost estimated Share of Search among bakeware brands worldwide, from 32.4% to 29.9%.

  2. In September 2026, Pyrex lost estimated Share of Search among bakeware brands worldwide, from 7.4% to 5.6%.

Other head-to-heads among bakeware brands

How each brand is measured

Brandwave collects information about searches that people make online using KitchenAid’s and Pyrex’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

KitchenAid

2 branded search terms

  • kitchenaid
  • kitchenaid artisan

Pyrex

1 branded search term

  • pyrex

How the Brand Demand Index is measured

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