Brandwave

Adobe Photoshop vs Canva:Which is more popular?

In September 2026, Canva had more branded searches than Adobe Photoshop among background removal tools worldwide. Canva had about 60,500 branded searches, while Adobe Photoshop had 18,100. Canva made up 0.33% of all background removal tool searches we track, and Adobe Photoshop accounted for 0.1%. When we asked ChatGPT and Google AI Overviews about background removal tools, Canva appeared in all five answers and Adobe Photoshop in three. Canva was mentioned before Adobe Photoshop in three out of five answers.

Among background removal tools worldwide in September 2026

Who do people search for more?

Canva, about 3 searches for every 1 for Adobe Photoshop

Canva 60.5K searchesAdobe Photoshop 18.1K searches

Who does AI mention more?

Canva, mentioned in every answer we collected

Canva in 5 of 5Adobe Photoshop in 3 of 5

Who does AI recommend more?

Canva, named ahead of Adobe Photoshop in 3 of 5 answers

Canva first in 3Adobe Photoshop first in 2

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Top background removal tools in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Canva appeared in all five answers. Adobe Photoshop was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Canva was listed before Adobe Photoshop in three out of five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Canva1st
  2. Adobe Photoshop2nd

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Canva5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Adobe Photoshop3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about background removal tools

5 answers
  • Asked ChatGPT

    “Which background removal tool should I use?”

    1. 2Canva
    2. 4Adobe Photoshop
  • Asked ChatGPT

    “What are the best background removal tools?”

    1. 1Adobe Photoshop
    2. 4Canva
  • Asked ChatGPT

    “What's the best background removal tool for editing product photos?”

    1. 3Adobe Photoshop
    2. 4Canva
  • Searched Google, AI Overview

    “remove photo background”

    1. 3Canva
  • Searched Google, AI Overview

    “ai background remover”

    1. 4Canva

Brands are shown in the order each answer named them. The survey took place in the United States on October 19, 2026.

Is Adobe Photoshop or Canva more popular in search?

This chart shows how often people search Google for Adobe Photoshop and Canva by name. Each line represents a brand's share of searches for all nine background removal tools we track, month by month, from English-language searches worldwide.

Adobe Photoshop and Canva among background removal tools worldwide, by month

Share of searches by month for Canva, Adobe Photoshop. The figures are in the table below the chart.

View monthly share of searches table
MonthCanvaAdobe Photoshop
Nov 20250.15%0.12%
Dec 20250.48%0.14%
Jan 20260.48%0.14%
Feb 20262.4%0.12%
Mar 20260.26%0.12%
Apr 20260.59%0.1%
May 20260.22%0.1%
Jun 20260.22%0.1%
Jul 20260.22%0.08%
Aug 20260.22%0.08%
Sep 20260.33%0.1%
Oct 2026——

Canva and Adobe Photoshop sell other things too, so only their searches that name this product count here, like “canva background remover”.

How has branded search for Adobe Photoshop and Canva changed worldwide over the last 12 months?

3 findings

How did search popularity change for background removal tools worldwide in September 2026?

2 changes
  1. In September 2026, Canva rose from 7th to 6th among background removal tools worldwide.

  2. Estimated monthly branded searches for Adobe Photoshop worldwide fell 45.3% over 11 measured months, from 33.1K to 18.1K in September 2026.

How are Adobe Photoshop’s and Canva’s branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using Adobe Photoshop’s and Canva’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Adobe Photoshop

1 branded search term

  • photoshop remove background

Canva

2 branded search terms

  • canva background remover
  • canva bg remover

How the Brand Demand Index is measured

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