Brandwave

Archery brands:Which brands are most popular in search?

In August 2026, Mathews was the most searched among archery brands worldwide, with an estimated 49.5K branded searches and 27.7% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Mathews27.7%
  2. Bear Archery18.5%
  3. Hoyt18.5%
  4. PSE16.5%
  5. Barnett15.1%
  6. Easton3.7%

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Share of SearchLeaderboard

Compare the archery brands shoppers choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among archery brands worldwide, by month

Share of Search by month for Mathews, Bear Archery, Hoyt, PSE, Barnett, Easton. The figures are in the table below the chart.

View monthly share of search table
MonthMathewsBear ArcheryHoytPSEBarnettEaston
Oct 202526.1%17.5%17.5%19.1%17.5%2.3%
Nov 202531%17%20.7%15.2%13.9%2.3%
Dec 202526.8%17.9%17.9%16%17.9%3.6%
Jan 202623.8%19.5%19.5%19.4%13%4.8%
Feb 202621.9%17.9%21.9%19.9%11.9%6.5%
Mar 202621.9%21.9%17.9%19.9%11.9%6.5%
Apr 202621.9%21.9%17.9%19.9%12%6.5%
May 202621.9%21.9%17.9%19.9%12%6.5%
Jun 202624%19.6%19.6%17.9%13.1%5.8%
Jul 202623.8%19.5%19.5%19.3%13%4.7%
Aug 202627.7%18.5%18.5%16.5%15.1%3.7%
Sep 2026——————

This month’s ranking, August 2026

  1. 1.Mathews

    27.7%

    Held 1st. 49.5K estimated branded searches, +82.7% vs prior month. Share +3.8 points.

  2. 2.Bear Archery

    18.5%

    Held 2nd. 33.1K estimated branded searches, +49.1% vs prior month. Share -1 points.

  3. 3.Hoyt

    18.5%

    Held 3rd. 33.1K estimated branded searches, +49.1% vs prior month. Share -1 points.

  4. 4.PSE

    16.5%

    Held 4th. 29.6K estimated branded searches, +34.5% vs prior month. Share -2.8 points.

  5. 5.Barnett

    15.1%

    Held 5th. 27.1K estimated branded searches, +83.1% vs prior month. Share +2.1 points.

  6. 6.Easton

    3.7%

    Held 6th. 6.6K estimated branded searches, +22.2% vs prior month. Share -1.1 points.

Compare search popularity between leading brands

Which brand is most popular in search among archery brands worldwide?

In August 2026, Mathews was the most searched among archery brands worldwide, with an estimated 49.5K branded searches and 27.7% estimated Share of Search within this set. Bear Archery is in 2nd place, 9.2 percentage points behind at 18.5% Share of Search.

Global archery brands, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Mathews26.1% → 27.7%31%Nov 202521.9%Apr 20261st
Bear Archery17.5% → 18.5%21.9%Mar 202617%Nov 20254th → 2nd
Hoyt17.5% → 18.5%21.9%Feb 202617.5%Oct 20255th → 3rd
PSE19.1% → 16.5%19.9%Apr 202615.2%Nov 20252nd → 4th
Barnett17.5% → 15.1%17.9%Dec 202511.9%Feb 20263rd → 5th
Easton2.3% → 3.7%6.5%Apr 20262.3%Nov 20256th

Each finding as a sentence

  • Across the 11 months ending August 2026, Mathews’ estimated Share of Search among archery brands worldwide increased from 26.1% to 27.7%.
  • Across the 11 months ending August 2026, Bear Archery’s estimated Share of Search among archery brands worldwide increased from 17.5% to 18.5%.
  • Across the 11 months ending August 2026, Hoyt’s estimated Share of Search among archery brands worldwide increased from 17.5% to 18.5%.
  • Across the 11 months ending August 2026, PSE’s estimated Share of Search among archery brands worldwide decreased from 19.1% to 16.5%.
  • Across the 11 months ending August 2026, Barnett’s estimated Share of Search among archery brands worldwide decreased from 17.5% to 15.1%.
  • Across the 11 months ending August 2026, Easton’s estimated Share of Search among archery brands worldwide increased from 2.3% to 3.7%.
  • Across the 11 months ending August 2026, Mathews’ estimated Share of Search among archery brands worldwide peaked at 31% in November 2025 and was lowest at 21.9% in April 2026.
  • Across the 11 months ending August 2026, Bear Archery’s estimated Share of Search among archery brands worldwide peaked at 21.9% in March 2026 and was lowest at 17% in November 2025.
  • Across the 11 months ending August 2026, Hoyt’s estimated Share of Search among archery brands worldwide peaked at 21.9% in February 2026 and was lowest at 17.5% in October 2025.
  • Across the 11 months ending August 2026, PSE’s estimated Share of Search among archery brands worldwide peaked at 19.9% in April 2026 and was lowest at 15.2% in November 2025.
  • Across the 11 months ending August 2026, Barnett’s estimated Share of Search among archery brands worldwide peaked at 17.9% in December 2025 and was lowest at 11.9% in February 2026.
  • Across the 11 months ending August 2026, Easton’s estimated Share of Search among archery brands worldwide peaked at 6.5% in April 2026 and was lowest at 2.3% in November 2025.
  • Across the 11 months ending August 2026, Bear Archery rose from 4th to 2nd among archery brands worldwide.
  • Across the 11 months ending August 2026, Hoyt rose from 5th to 3rd among archery brands worldwide.
  • Across the 11 months ending August 2026, PSE fell from 2nd to 4th among archery brands worldwide.
  • Across the 11 months ending August 2026, Barnett fell from 3rd to 5th among archery brands worldwide.

How did search popularity change for archery brands worldwide in August 2026?

  1. In August 2026, Mathews gained estimated Share of Search among archery brands worldwide, from 23.8% to 27.7%.

  2. In August 2026, Barnett gained estimated Share of Search among archery brands worldwide, from 13% to 15.1%.

  3. In August 2026, PSE lost estimated Share of Search among archery brands worldwide, from 19.3% to 16.5%.

  4. In August 2026, Easton lost estimated Share of Search among archery brands worldwide, from 4.7% to 3.7%.

  5. In August 2026, Bear Archery lost estimated Share of Search among archery brands worldwide, from 19.5% to 18.5%.

  6. In August 2026, Hoyt lost estimated Share of Search among archery brands worldwide, from 19.5% to 18.5%.

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