Brandwave

Barnett vs PSE:Which is more popular by branded search?

In August 2026, PSE had more branded searches than Barnett among archery brands worldwide. PSE was estimated to have 29.6K branded searches compared to Barnett’s 27.1K, and held a 16.5% Share of Search versus Barnett’s 15.1%. These are worldwide searches for English-language branded terms.

Share of Search among archery brands worldwide in August 2026Which is more popular in search, Barnett or PSE?
Barnett15.1%27.1K searches
vs
PSE16.5%29.6K searches

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Which is more popular in search, Barnett or PSE?

Compare the archery brands shoppers choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Barnett and PSE among archery brands worldwide, by month

Share of Search by month for PSE, Barnett. The figures are in the table below the chart.

View monthly share of search table
MonthMathewsBear ArcheryHoytPSEBarnettEaston
Oct 202526.1%17.5%17.5%19.1%17.5%2.3%
Nov 202531%17%20.7%15.2%13.9%2.3%
Dec 202526.8%17.9%17.9%16%17.9%3.6%
Jan 202623.8%19.5%19.5%19.4%13%4.8%
Feb 202621.9%17.9%21.9%19.9%11.9%6.5%
Mar 202621.9%21.9%17.9%19.9%11.9%6.5%
Apr 202621.9%21.9%17.9%19.9%12%6.5%
May 202621.9%21.9%17.9%19.9%12%6.5%
Jun 202624%19.6%19.6%17.9%13.1%5.8%
Jul 202623.8%19.5%19.5%19.3%13%4.7%
Aug 202627.7%18.5%18.5%16.5%15.1%3.7%
Sep 2026——————

How has the Barnett and PSE comparison changed over the last 12 months?

  • The lead changed hands 2 times in the 11 months ending August 2026: Barnett took it in December 2025, PSE took it in January 2026.
  • Across the 11 months ending August 2026, Barnett’s estimated Share of Search among archery brands worldwide moved from 17.5% to 15.1%, and its estimated monthly branded searches moved from 49.5K to 27.1K.
  • Across the 11 months ending August 2026, PSE’s estimated Share of Search among archery brands worldwide moved from 19.1% to 16.5%, and its estimated monthly branded searches moved from 54.2K to 29.6K.

How did search popularity change for archery brands worldwide in August 2026?

  1. In August 2026, Barnett gained estimated Share of Search among archery brands worldwide, from 13% to 15.1%.

  2. In August 2026, PSE lost estimated Share of Search among archery brands worldwide, from 19.3% to 16.5%.

How each brand is measured

Brandwave collects information about searches that people make online using Barnett’s and PSE’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Barnett

1 branded search term

  • barnett crossbow

PSE

2 branded search terms

  • pse archery
  • pse bow

How the Brand Demand Index is measured

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