Brandwave

Aluminium foil brands:Which brands are most popular in search?

Kirkland Signature and Reynolds share the highest estimated Share of Search among aluminium foil brands worldwide, at 45.5% in August 2026. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Kirkland Signature45.5%
  2. Reynolds45.5%
  3. Alcan7.5%
  4. If You Care0.79%
  5. Bacofoil0.66%
  6. Foil Pro0.06%

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Share of SearchLeaderboard

Compare the aluminium foil brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among aluminium foil brands worldwide, by month

Share of Search by month for Kirkland Signature, Reynolds, Alcan. The figures are in the table below the chart.

View monthly share of search table
MonthKirkland SignatureReynoldsAlcanIf You CareBacofoilFoil Pro
Oct 202530.6%55.6%11.2%1.2%1.2%0.24%
Nov 202544.5%44.5%9%0.97%0.97%0.16%
Dec 202544.5%44.5%9%0.97%0.97%0.13%
Jan 202631.2%56.9%9.4%1.2%1%0.25%
Feb 202635.8%53.2%8.8%1.2%0.92%0.1%
Mar 202649.7%40.5%8.2%0.88%0.7%0.08%
Apr 202631.4%57.1%9.4%1.2%0.83%0.07%
May 202631.5%57.2%9.4%0.99%0.83%0.06%
Jun 202627.9%62.2%8.3%0.74%0.74%0.05%
Jul 202627.4%60.8%10%0.88%0.88%0.06%
Aug 202645.5%45.5%7.5%0.79%0.66%0.06%
Sep 2026——————

This month’s ranking, August 2026

  1. 1.Kirkland Signature

    45.5%

    Moved from 2nd to 1st. 110K estimated branded searches, +122.2% vs prior month. Share +18.1 points.

  2. 2.Reynolds

    45.5%

    Moved from 1st to 2nd. 110K estimated branded searches, 0% vs prior month. Share -15.3 points.

  3. 3.Alcan

    7.5%

    Held 3rd. 18.1K estimated branded searches, 0% vs prior month. Share -2.5 points.

  4. 4.If You Care

    0.79%

    Moved from 5th to 4th. 1.9K estimated branded searches, +18.8% vs prior month. Share -0.1 points.

  5. 5.Bacofoil

    0.66%

    Moved from 4th to 5th. 1.6K estimated branded searches, 0% vs prior month. Share -0.2 points.

  6. 6.Foil Pro

    0.06%

    Held 6th. 140 estimated branded searches, +27.3% vs prior month. Share 0 points.

Compare search popularity between leading brands

Which brand is most popular in search among aluminium foil brands worldwide?

Kirkland Signature and Reynolds share the highest estimated Share of Search among aluminium foil brands worldwide, at 45.5% in August 2026.

Global aluminium foil brands, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Kirkland Signature30.6% → 45.5%49.7%Mar 202627.4%Jul 20262nd → 1st
Reynolds55.6% → 45.5%62.2%Jun 202640.5%Mar 20261st → 2nd
Alcan11.2% → 7.5%11.2%Oct 20257.5%Aug 20263rd
If You Care1.2% → 0.79%1.2%Apr 20260.74%Jun 20265th → 4th
Bacofoil1.2% → 0.66%1.2%Oct 20250.66%Aug 20264th → 5th
Foil Pro0.24% → 0.06%0.25%Jan 20260.05%Jun 20266th

Each finding as a sentence

  • Across the 11 months ending August 2026, Kirkland Signature’s estimated Share of Search among aluminium foil brands worldwide increased from 30.6% to 45.5%.
  • Across the 11 months ending August 2026, Reynolds’ estimated Share of Search among aluminium foil brands worldwide decreased from 55.6% to 45.5%.
  • Across the 11 months ending August 2026, Alcan’s estimated Share of Search among aluminium foil brands worldwide decreased from 11.2% to 7.5%.
  • Across the 11 months ending August 2026, Bacofoil’s estimated Share of Search among aluminium foil brands worldwide decreased from 1.2% to 0.66%.
  • Across the 11 months ending August 2026, Kirkland Signature’s estimated Share of Search among aluminium foil brands worldwide peaked at 49.7% in March 2026 and was lowest at 27.4% in July 2026.
  • Across the 11 months ending August 2026, Reynolds’ estimated Share of Search among aluminium foil brands worldwide peaked at 62.2% in June 2026 and was lowest at 40.5% in March 2026.
  • Across the 11 months ending August 2026, Kirkland Signature rose from 2nd to 1st among aluminium foil brands worldwide.
  • Across the 11 months ending August 2026, Reynolds fell from 1st to 2nd among aluminium foil brands worldwide.
  • Across the 11 months ending August 2026, If You Care rose from 5th to 4th among aluminium foil brands worldwide.
  • Across the 11 months ending August 2026, Bacofoil fell from 4th to 5th among aluminium foil brands worldwide.
  • Across the 11 months ending August 2026, Foil Pro held steady: its estimated Share of Search among aluminium foil brands worldwide moved less than 0.5 percentage points.

How did search popularity change for aluminium foil brands worldwide in August 2026?

  1. In August 2026, Kirkland Signature overtook Reynolds to take the highest estimated Share of Search among aluminium foil brands worldwide, at 45.5%.

  2. In August 2026, Reynolds lost estimated Share of Search among aluminium foil brands worldwide, from 60.8% to 45.5%.

  3. In August 2026, Alcan lost estimated Share of Search among aluminium foil brands worldwide, from 10% to 7.5%.

  4. In August 2026, If You Care rose from 5th to 4th among aluminium foil brands worldwide.

  5. In August 2026, Bacofoil fell from 4th to 5th among aluminium foil brands worldwide.

  6. Estimated monthly branded searches for Foil Pro worldwide fell 70.8% over 11 measured months, from 480 to 140 in August 2026.

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