Brandwave

Alcohol delivery platforms:Which brands are most popular in search?

In August 2026, Naked Wines was the most searched among alcohol delivery platforms worldwide, with an estimated 60.5K branded searches and 91.5% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Naked Wines91.5%
  2. Vivino4.4%
  3. Saucey2.4%
  4. Minibar1.5%
  5. Drizly0.21%
  6. Flaviar0.02%

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Share of SearchLeaderboard

Compare the alcohol delivery platforms shoppers use. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among alcohol delivery platforms worldwide, by month

Share of Search by month for Naked Wines, Vivino, Saucey. The figures are in the table below the chart.

View monthly share of search table
MonthNaked WinesVivinoSauceyMinibarDrizlyFlaviar
Oct 202591.9%2.9%2.4%2.4%0.32%0.01%
Nov 202593.6%3.1%1.6%1.6%0.09%<0.01%
Dec 202591.1%3.6%2%3%0.27%<0.01%
Jan 202689%4.3%3.5%2.8%0.38%0.03%
Feb 202689.9%4.3%3.6%1.9%0.25%0.01%
Mar 202690.2%4.3%3.6%1.5%0.39%0.01%
Apr 202687.9%5.1%4.3%2.3%0.37%0.02%
May 202691.1%4.4%2.9%1.3%0.32%0.02%
Jun 202691.4%4.4%2.4%1.5%0.32%0.02%
Jul 202691%4.4%2.9%1.5%0.26%0.02%
Aug 202691.5%4.4%2.4%1.5%0.21%0.02%
Sep 2026——————

This month’s ranking, August 2026

  1. Held 1st. 60.5K estimated branded searches, 0% vs prior month. Share +0.5 points.

  2. 2.Vivino

    4.4%

    Held 2nd. 2.9K estimated branded searches, 0% vs prior month. Share 0 points.

  3. 3.Saucey

    2.4%

    Held 3rd. 1.6K estimated branded searches, -15.8% vs prior month. Share -0.4 points.

  4. 4.Minibar

    1.5%

    Held 4th. 1K estimated branded searches, 0% vs prior month. Share 0 points.

  5. 5.Drizly

    0.21%

    Held 5th. 140 estimated branded searches, -17.6% vs prior month. Share 0 points.

  6. 6.Flaviar

    0.02%

    Held 6th. 10 estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between leading brands

Which brand is most popular in search among alcohol delivery platforms worldwide?

In August 2026, Naked Wines was the most searched among alcohol delivery platforms worldwide, with an estimated 60.5K branded searches and 91.5% estimated Share of Search within this set. Vivino is in 2nd place, 87.1 percentage points behind at 4.4% Share of Search.

Global alcohol delivery platforms, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Naked Wines91.9% → 91.5%93.6%Nov 202587.9%Apr 20261st
Vivino2.9% → 4.4%5.1%Apr 20262.9%Oct 20252nd
Saucey2.4%4.3%Apr 20261.6%Nov 20254th → 3rd
Minibar2.4% → 1.5%3%Dec 20251.3%May 20263rd → 4th
Drizly0.32% → 0.21%0.39%Mar 20260.09%Nov 20255th
Flaviar0.01% → 0.02%0.03%Jan 2026<0.01%Dec 20256th

Each finding as a sentence

  • Across the 11 months ending August 2026, Vivino’s estimated Share of Search among alcohol delivery platforms worldwide increased from 2.9% to 4.4%.
  • Across the 11 months ending August 2026, Minibar’s estimated Share of Search among alcohol delivery platforms worldwide decreased from 2.4% to 1.5%.
  • Across the 11 months ending August 2026, Naked Wines’ estimated Share of Search among alcohol delivery platforms worldwide peaked at 93.6% in November 2025 and was lowest at 87.9% in April 2026.
  • Across the 11 months ending August 2026, Vivino’s estimated Share of Search among alcohol delivery platforms worldwide peaked at 5.1% in April 2026 and was lowest at 2.9% in October 2025.
  • Across the 11 months ending August 2026, Saucey’s estimated Share of Search among alcohol delivery platforms worldwide peaked at 4.3% in April 2026 and was lowest at 1.6% in November 2025.
  • Across the 11 months ending August 2026, Minibar’s estimated Share of Search among alcohol delivery platforms worldwide peaked at 3% in December 2025 and was lowest at 1.3% in May 2026.
  • Across the 11 months ending August 2026, Saucey rose from 4th to 3rd among alcohol delivery platforms worldwide.
  • Across the 11 months ending August 2026, Minibar fell from 3rd to 4th among alcohol delivery platforms worldwide.
  • Across the 11 months ending August 2026, Naked Wines, Drizly and Flaviar held steady: their estimated Share of Search among alcohol delivery platforms worldwide each moved less than 0.5 percentage points.

How did search popularity change for alcohol delivery platforms worldwide in August 2026?

  1. Estimated monthly branded searches for Minibar worldwide fell 58.3% over 11 measured months, from 2.4K to 1K in August 2026.

  2. Estimated monthly branded searches for Drizly worldwide fell 56.3% over 11 measured months, from 320 to 140 in August 2026.

  3. Estimated monthly branded searches for Saucey worldwide fell 33.3% over 11 measured months, from 2.4K to 1.6K in August 2026.

  4. Estimated monthly branded searches for Naked Wines worldwide fell 33.1% over 11 measured months, from 90.5K to 60.5K in August 2026.

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