Brandwave

How popular isZoho Invoice in search?

In August 2026, there were an estimated 135K branded searches for Zoho Invoice worldwide which held steady over the last 11 months. Zoho Invoice holds 15.7% estimated Share of Search among invoice software worldwide and is ranked 2nd of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Bonsai64.1%
  2. Zoho Invoice15.7%
  3. FreshBooks8.7%
  4. Wave7.9%
  5. Invoice Ninja2.1%
  6. Square Invoices1.4%
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Where does Zoho Invoice compete?

Zoho Invoice is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Invoice software2nd of 615.7%Shown below
Invoicing software2nd of 416.3%Show ranking

Which invoice software compete with Zoho Invoice?

Zoho Invoice against invoice software worldwide, by month

Share of Search by month for Bonsai, Zoho Invoice, FreshBooks, Wave, Invoice Ninja. The figures are in the table below the chart.

View monthly share of search table
MonthBonsaiZoho InvoiceFreshBooksWaveInvoice NinjaSquare Invoices
Oct 202561.3%15.1%10.2%9.6%2.5%1.3%
Nov 202563.6%15.6%8.7%8.4%2.6%1.1%
Dec 202567.2%13.5%7.5%8.6%2.2%0.99%
Jan 202659.7%14.7%10.1%11.8%2.4%1.3%
Feb 202664.4%15.8%7.3%8.8%2.6%1.2%
Mar 202668.3%13.7%6.6%8%2.3%1.2%
Apr 202668.7%13.8%6.3%7.7%2.3%1.2%
May 202670.6%14.2%5.4%6.7%1.9%1.3%
Jun 202664%15.7%8.9%8.2%2.1%1.2%
Jul 202666.9%16.4%6.2%7%2.2%1.2%
Aug 202664.1%15.7%8.7%7.9%2.1%1.4%
Sep 2026——————

  1. 1.Bonsai

    64.1%

    Held 1st. 550K estimated branded searches, 0% vs prior month. Share -2.8 points.

  2. 2.Zoho Invoice

    15.7%

    Held 2nd. 135K estimated branded searches, 0% vs prior month. Share -0.7 points.

  3. 3.FreshBooks

    8.7%

    Moved from 4th to 3rd. 74.9K estimated branded searches, +46.5% vs prior month. Share +2.5 points.

  4. 4.Wave

    7.9%

    Moved from 3rd to 4th. 67.6K estimated branded searches, +17.4% vs prior month. Share +0.9 points.

  5. 5.Invoice Ninja

    2.1%

    Held 5th. 18.1K estimated branded searches, 0% vs prior month. Share -0.1 points.

  6. 6.Square Invoices

    1.4%

    Held 6th. 12.1K estimated branded searches, +22.2% vs prior month. Share +0.2 points.

Compare search popularity between Zoho Invoice and its closest rivals

How has branded search demand for Zoho Invoice changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Zoho Invoice worldwide held steady at 135K.
  • Across the 11 months ending August 2026, Zoho Invoice’s estimated Share of Search among invoice software worldwide increased from 15.1% to 15.7%.
  • Across the 11 months ending August 2026, Zoho Invoice’s estimated Share of Search among invoice software worldwide peaked at 16.4% in July 2026 and was lowest at 13.5% in December 2025.

How did search popularity change for invoice software worldwide in August 2026?

  1. In August 2026, FreshBooks overtook Wave to rank 3rd among invoice software worldwide, at 8.7%.

  2. In August 2026, Wave gained estimated Share of Search among invoice software worldwide, from 7% to 7.9%.

  3. In August 2026, Bonsai lost estimated Share of Search among invoice software worldwide, from 66.9% to 64.1%.

  4. In August 2026, Zoho Invoice lost estimated Share of Search among invoice software worldwide, from 16.4% to 15.7%.

  5. Estimated monthly branded searches for Invoice Ninja worldwide fell 18.5% over 11 measured months, from 22.2K to 18.1K in August 2026.

How is Zoho Invoice measured?

Brandwave collects information about searches that people make online using Zoho Invoice’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • zoho invoice

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How the Brand Demand Index is measured

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